#EuroShop2020 Day 2: Expo Stand Trends
At the last EuroShop show three years ago, the biggest trend was the use of large format fabric graphics. At EuroShop 2020, it's evident that the large format graphics have evolved into an electronic display format. Large LED screens are dominating the stand architecture. They are sometimes still being used in combination with large backlit fabric graphics but the dynamic content presented on LED screens makes them more popular.
The sustainability message continues to be a key theme seen in both the construction methods (re-usable aluminium structures) and materials (lots of untreated and unpainted wood).