![Cell C has unveiled its bold new brand identity that is a nod to the purpose, To be an ally to those Cell C serves in partnership with design agency Shift (Image supplied)](https://biz-file.com/c/2409/750654-64x64.jpg?2)
Subscribe & Follow
Advertise your job vacancies
Jobs
- MW Art Director Cape Town
- Senior Design Manager / Design Studio Manager Johannesburg
- Senior Account Manager Johannesburg
- Data Strategist Johannesburg
- Freelance MultiMedia Designer Johannesburg
- Marketing Project Coordinator Cape Town
- Activations Manager Johannesburg
- Account Director Johannesburg
- Mid - Senior Copywriter Durban
- Studio Administrator - Fixed Term Contract (Maternity Cover) Stellenbosch
It's so good to be a man
Is nobody else bothered by the sexism in the Windhoek Lager ad? I have always preferred Windhoek, but as a woman find the exclusion of women offensive in their latest campaign, I no longer support the brand, which is sad, it is great beer.
The ad is driven by music, "it's so good to be a man", and features a series of vignettes featuring men doing guy things, like visiting a tailor, having a group piss on the side of the road, etc.
![](/res/img/s.gif)