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Advertising Forums South Africa

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    Politically correct advertising?

    I don't know anything about the advertising industry, but it struck me the other day how many advertisements there is depicting a white male as the “ignorant” character in advertisements.

    To name a few: The Vodacom ads (Man with the chicken suit and the ads with Micheal de Pinna) The Bizhub ad, Tile company ads, the GPS ad. I was wondering whether it was deliberately or coincidental.

    Forum created by G Latsky


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