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Marketing & Media Forums South Africa

Young Lions Brief A Pile of ...?

So what did all you young ones think of the creative brief that came out on Friday?

I thought it was complete rubbish. I don't know anyone who even bothered working on it. We are faced with crime, eskom's incompetence, unemployment, inflation and interest rate hikes every bloody day. Sport has become political, education has become a joke and now the great ad brief has become the least fun you can have this side of the Beitbridge border. Come on? Was this really necessary?

Forum created by Mary
Let's do Biz