![Santam's new brand repositioning moves it into a new era, but the brand will retain, for now, its distinctive yellow umbrella logo (Image supplied)](https://biz-file.com/c/2409/749986-64x64.jpg?2)
Trending
![Santam's new brand repositioning moves it into a new era, but the brand will retain, for now, its distinctive yellow umbrella logo (Image supplied)](https://biz-file.com/c/2409/749986-64x64.jpg?2)
![Pick n Pay launches Live Well Club to encourage healthier eating habits](https://biz-file.com/c/2409/750103-64x64.jpg?5)
![Woolworths reports 16.8% drop in FY profit as shoppers spend less](https://biz-file.com/c/2409/750097-64x64.jpg?5)
![Sanlam's Life of Confidence campaign overcame the challenges in the financial services market by tapping into the power of digital marketing explains (left) Kirsten Fynn, business unit director at Incubeta and (right) Kelly Driscoll, head of demand generation at Sanlam (Images supplied. Production by Bizcommunity)](https://biz-file.com/c/2409/750207-64x64.jpg?1)
![How to build meaningful iconic brands that are connected to culture](https://biz-file.com/c/2409/750063.png)
How to build meaningful iconic brands that are connected to culture
Yasmin Kathoria and Lerato Kgatla
![Are classrooms frozen in time? The urgent need for educational reform](https://biz-file.com/c/2409/750273.jpg)
![SPCA Roodepoort gets a sustainable makeover with Eco Paws initiative](https://biz-file.com/c/2409/750111.jpg)
![Chinese autos make waves in SA, rising from 2% to 9% of market share](https://biz-file.com/c/2409/750148.jpg)
![Image source: David McBee from](https://biz-file.com/c/2409/750085-64x64.jpg?2)
Crypto traders under Sars' microscope
Cor Kraamwinkel, Lenee Green, Lerato Lamola, Margaret Vermaak, and Mieke Vlok
![Images by Aa-isha Hassiem](https://biz-file.com/c/2409/750011-64x64.jpg?5)
Subscribe to daily business and company news across 19 industries
×![Image supplied.](https://biz-file.com/c/2005/553567-208x117.png?2)
![AME Awards announces 2020 finalists](https://biz-file.com/c/2005/552986-208x117.jpg?2)
![The One Club's Creative Week transforms into Creative Month 2020](https://biz-file.com/c/2004/552366-208x117.jpg?2)
![Lex Bradshaw-Zanger, L'Oréal.](https://biz-file.com/c/2004/552186-208x117.png?2)
![Source: Wan-Ifra website.](https://biz-file.com/c/2004/551416-208x117.jpg?2)
![Ash Tailor - Global brand and marketing director, Legoland.](https://biz-file.com/c/2004/550928-208x117.jpg?2)
![Finalists announced for global ADC 99th Annual Awards](https://biz-file.com/c/2004/550640-208x117.jpg?2)
![Ivan Pollard. Image credit: General Mills.](https://biz-file.com/c/2004/549283-208x117.jpg?2)
![Image supplied.](https://biz-file.com/c/2004/548224-208x117.jpg?2)
![Image source: Wina Festival.](https://biz-file.com/c/2003/543250-208x117.jpg?2)
![Chairman, Cannes Lions and president of Ascential Marketing Division, Philip Thomas.](https://biz-file.com/c/2003/542554-208x117.jpg?2)
![Kevin Swanepoel, CEO, The One Club. © Margarita Corporan.](https://biz-file.com/c/2003/542020-208x117.jpg?2)
![All the winners. Photo credit: Margarita Corporan.](https://biz-file.com/c/2002/540385-208x117.jpg?2)
![WTM Africa continues commitment to advance sustainable travel in 2020](https://biz-file.com/c/2002/539585-208x117.jpg?2)
![Burger King’s Fernando Machado](https://biz-file.com/c/2002/539549-208x117.jpg?2)
![Inaugural Storytellers Gala to celebrate 100 years of radio](https://biz-file.com/c/2001/535655-208x117.jpg?2)
![Katrin Robertson, CEO of BlowUp media.](https://biz-file.com/c/2001/535175-208x117.jpg?2)
![NYF Advertising Awards announces Financial Category executive jury for 2020](https://biz-file.com/c/2001/535148-208x117.jpg?2)
![First-deadline shortlist for The One Show 2020 Awards announced](https://biz-file.com/c/2001/534497-208x117.jpg?2)
![Al Umobuwah - Putting 'Mum' into 'Parenthood' campaign, Babyshop. Image supplied.](https://biz-file.com/c/2001/534475-208x117.jpg?2)
More news
![Image supplied.](https://biz-file.com/c/2005/553567-208x117.png?2)
![AME Awards announces 2020 finalists](https://biz-file.com/c/2005/552986-208x117.jpg?2)
![The One Club's Creative Week transforms into Creative Month 2020](https://biz-file.com/c/2004/552366-208x117.jpg?2)
![Lex Bradshaw-Zanger, L'Oréal.](https://biz-file.com/c/2004/552186-208x117.png?2)
![Source: Wan-Ifra website.](https://biz-file.com/c/2004/551416-208x117.jpg?2)
![Ash Tailor - Global brand and marketing director, Legoland.](https://biz-file.com/c/2004/550928-208x117.jpg?2)
![Finalists announced for global ADC 99th Annual Awards](https://biz-file.com/c/2004/550640-208x117.jpg?2)
![Ivan Pollard. Image credit: General Mills.](https://biz-file.com/c/2004/549283-208x117.jpg?2)
![Image supplied.](https://biz-file.com/c/2004/548224-208x117.jpg?2)
![Image source: Wina Festival.](https://biz-file.com/c/2003/543250-208x117.jpg?2)
![Chairman, Cannes Lions and president of Ascential Marketing Division, Philip Thomas.](https://biz-file.com/c/2003/542554-208x117.jpg?2)
![Kevin Swanepoel, CEO, The One Club. © Margarita Corporan.](https://biz-file.com/c/2003/542020-208x117.jpg?2)
![All the winners. Photo credit: Margarita Corporan.](https://biz-file.com/c/2002/540385-208x117.jpg?2)
![WTM Africa continues commitment to advance sustainable travel in 2020](https://biz-file.com/c/2002/539585-208x117.jpg?2)
![Burger King’s Fernando Machado](https://biz-file.com/c/2002/539549-208x117.jpg?2)
![Inaugural Storytellers Gala to celebrate 100 years of radio](https://biz-file.com/c/2001/535655-208x117.jpg?2)
![Katrin Robertson, CEO of BlowUp media.](https://biz-file.com/c/2001/535175-208x117.jpg?2)
![NYF Advertising Awards announces Financial Category executive jury for 2020](https://biz-file.com/c/2001/535148-208x117.jpg?2)
![First-deadline shortlist for The One Show 2020 Awards announced](https://biz-file.com/c/2001/534497-208x117.jpg?2)
![Al Umobuwah - Putting 'Mum' into 'Parenthood' campaign, Babyshop. Image supplied.](https://biz-file.com/c/2001/534475-208x117.jpg?2)
![Jury member Benoit Weisser, chief strategy officer, Ogilvy Asia. Image supplied.](https://biz-file.com/c/2001/533652-208x117.jpg?2)
![Screengrab from D&AD video.](https://biz-file.com/c/1912/530249-208x117.jpg?2)
![Image source: .](https://biz-file.com/c/1911/528129-208x117.jpg?2)
![Courtesy of TIFF. Image source: .](https://biz-file.com/c/1911/528093-208x117.jpg?2)
![John Salley. Image source: .](https://biz-file.com/c/1911/528052-208x117.jpg?2)
![#EpicaAwards2019: Day three results](https://biz-file.com/c/1911/528009-208x117.jpg?2)
![Nicole Hartnett, senior marketing scientist, Ehrenberg-Bass Institute. Image source: .](https://biz-file.com/c/1911/527714-208x117.jpg?2)
![Screenshot from .](https://biz-file.com/c/1911/527256-208x117.jpg?2)
![David Droga, founder of Droga5, received the Lifetime Achievement Award. Photo by Brian Ach/Invision for Clio Awards/AP Images.](https://biz-file.com/c/1909/518418-208x117.jpg?2)
![Mark Tungate, the editorial director of the Epica Awards. Image supplied.](https://biz-file.com/c/1909/517872-208x117.jpg?2)
![Image credit: Nike.](https://biz-file.com/c/1909/516941-208x117.jpg?2)
![Shaun Vorster is the vice president of business programming at World Expo 2020. Image supplied.](https://biz-file.com/c/1908/511881-208x117.jpg?2)
![An SA win at D&AD New Blood Awards](https://biz-file.com/c/1907/506329-208x117.jpg?2)
![Spotify's Scott Marsden, global head of media, performance and lifecycle marketing. Image supplied.](https://biz-file.com/c/1907/506053-208x117.jpg?2)
![Image supplied.](https://biz-file.com/c/1907/505389-208x117.jpg?2)
![RTE Broadcaster of the Year, Tom McGuire, head of RTÉ Radio. Image supplied.](https://biz-file.com/c/1906/503314-208x117.jpg?2)
![This year’s jury president is Fiona Rogers, chief operating officer of Magnum Photos. Image source: .](https://biz-file.com/c/1906/503109-208x117.jpg?2)
![Jury for Global Young Guns 17 announced](https://biz-file.com/c/1906/502553-208x117.jpg?2)
![Hannah McCoy, Benjamin Sundwall won for "ScreenHealth" and Sarah McKinnon won for "False sense of connectivity" © .](https://biz-file.com/c/1906/499721-208x117.jpg?2)
![Jamal Khashoggi awarded Golden Pen of Freedom](https://biz-file.com/c/1906/499655-208x117.jpg?2)
![](/res/img/s.gif)