![Enter the Bizcommunity Loeries tote bag design competition and win 2 x VIP Loeries tickets](https://biz-file.com/c/2408/747649-64x64.jpg?1)
Trending
Subscribe to daily business and company news across 19 industries
×![2020 digital holiday sales climb to $1.1tn globally - Salesforce](https://biz-file.com/c/2101/592724-208x117.jpg?2)
![The rise of commercial milk formulas and why it matters for the world's women and children](https://biz-file.com/c/2101/591889-208x117.jpg?2)
![The rise and fall of Tab - after surviving the sweetener scares, the iconic diet soda gets canned](https://biz-file.com/c/2012/590552-208x117.jpg?2)
![Majority of tobacco giants failing to advance harm reduction](https://biz-file.com/c/2009/577553-208x117.jpg?2)
![Converse strengthens commitment to youth mentorship and empowerment](https://biz-file.com/c/2009/577153-208x117.jpg?2)
![1 in 4 consumers tried a new brand during pandemic - global report](https://biz-file.com/c/2008/570570-208x117.jpg?2)
![Coronavirus has turned retail therapy into retail anxiety - keeping customers calm will be key to carrying on](https://biz-file.com/c/2007/568018-208x117.jpg?2)
![Antibacterial activewear? The claim is just as absurd as it sounds](https://biz-file.com/c/2007/566766-208x117.jpg?2)
![Customer experience will help retailers overcome the financial hit from coronavirus](https://biz-file.com/c/2007/564653-208x117.jpg?2)
![Photo by rupixen.com on .](https://biz-file.com/c/2006/560942-208x117.jpg?2)
![Covid-19: Could remote working help retail re-evaluate its agenda?](https://biz-file.com/c/2004/546954-208x117.jpg?2)
![Credit: Hanson Lu on .](https://biz-file.com/c/2003/546207-208x117.jpg)
!['Bee-washing' hurts bees and misleads consumers](https://biz-file.com/c/2002/539933-208x117.jpg?2)
![#BFGlobal500: Amazon breaks $200bn mark, still world's most valuable brand](https://biz-file.com/c/2001/535321-208x117.jpg?2)
![Pentawards 2019 honours best in global packaging design](https://biz-file.com/c/1909/516822-208x117.jpg?2)
![Kantar CEO, Eric Salama. Image supplied.](https://biz-file.com/c/1908/510053-208x117.jpg?2)
![The most valuable global retail brands for 2019](https://biz-file.com/c/1905/496700-208x117.jpg?2)
![Instagram's @shop a curated showcase of shoppable products](https://biz-file.com/c/1905/496484-208x117.jpg?2)
![Survey says 12% of influencers buy their pets gifts on Valentine's Day](https://biz-file.com/c/1902/482541-208x117.jpg?2)
![Elevated sensorial experiences drive shoppers back to stores](https://biz-file.com/c/1901/477582-208x117.jpg?2)
More news
![2020 digital holiday sales climb to $1.1tn globally - Salesforce](https://biz-file.com/c/2101/592724-208x117.jpg?2)
![The rise of commercial milk formulas and why it matters for the world's women and children](https://biz-file.com/c/2101/591889-208x117.jpg?2)
![The rise and fall of Tab - after surviving the sweetener scares, the iconic diet soda gets canned](https://biz-file.com/c/2012/590552-208x117.jpg?2)
![Majority of tobacco giants failing to advance harm reduction](https://biz-file.com/c/2009/577553-208x117.jpg?2)
![Converse strengthens commitment to youth mentorship and empowerment](https://biz-file.com/c/2009/577153-208x117.jpg?2)
![1 in 4 consumers tried a new brand during pandemic - global report](https://biz-file.com/c/2008/570570-208x117.jpg?2)
![Coronavirus has turned retail therapy into retail anxiety - keeping customers calm will be key to carrying on](https://biz-file.com/c/2007/568018-208x117.jpg?2)
![Antibacterial activewear? The claim is just as absurd as it sounds](https://biz-file.com/c/2007/566766-208x117.jpg?2)
![Customer experience will help retailers overcome the financial hit from coronavirus](https://biz-file.com/c/2007/564653-208x117.jpg?2)
![Photo by rupixen.com on .](https://biz-file.com/c/2006/560942-208x117.jpg?2)
![Covid-19: Could remote working help retail re-evaluate its agenda?](https://biz-file.com/c/2004/546954-208x117.jpg?2)
![Credit: Hanson Lu on .](https://biz-file.com/c/2003/546207-208x117.jpg)
!['Bee-washing' hurts bees and misleads consumers](https://biz-file.com/c/2002/539933-208x117.jpg?2)
![#BFGlobal500: Amazon breaks $200bn mark, still world's most valuable brand](https://biz-file.com/c/2001/535321-208x117.jpg?2)
![Pentawards 2019 honours best in global packaging design](https://biz-file.com/c/1909/516822-208x117.jpg?2)
![Kantar CEO, Eric Salama. Image supplied.](https://biz-file.com/c/1908/510053-208x117.jpg?2)
![The most valuable global retail brands for 2019](https://biz-file.com/c/1905/496700-208x117.jpg?2)
![Instagram's @shop a curated showcase of shoppable products](https://biz-file.com/c/1905/496484-208x117.jpg?2)
![Survey says 12% of influencers buy their pets gifts on Valentine's Day](https://biz-file.com/c/1902/482541-208x117.jpg?2)
![Elevated sensorial experiences drive shoppers back to stores](https://biz-file.com/c/1901/477582-208x117.jpg?2)
![Unilever CMO Keith Weed © .](https://biz-file.com/c/1812/473287-208x117.jpg?2)
![A scene from Dr Beal's presentation for Spark Media.](https://biz-file.com/c/1809/458573-208x117.jpg?2)
![#FairnessFirst: How Nike inspires others to 'just do it' with commodity activism](https://biz-file.com/c/1809/458308-208x117.jpg?2)
![New research reveals traditional retailers intensify focus on omnichannel approach](https://biz-file.com/c/1804/436328-208x117.jpg?2)
![H&M’s New Routine sportswear campaign featuring graffiti artist Revok’s unauthorised artwork in the background. © H&M](https://biz-file.com/c/1804/436008-208x117.png?2)
![The full-page Metro ad by Mother London for KFC.](https://biz-file.com/c/1802/431000-208x117.jpg?2)
![Dolgachov © –](https://biz-file.com/c/1801/425912-208x117.jpg?2)
![KRiemer via](https://biz-file.com/c/1712/422806-208x117.jpg?3)
![Tailoring the customer experience boosts online sales](https://biz-file.com/c/1710/416695-208x117.jpg?2)
Tailoring the customer experience boosts online sales
Michael J. Armstrong and Narongsak (Tek) Thongpapa 31 Oct 2017
![A model walks the runway during the St. Sava Fundraising Fashion Show at Domenico Vacca Club New York on April 24, 2017 in New York City. Photo:](https://biz-file.com/c/1710/412761-208x117.jpg?2)
![L'Oreal drops trans model over controversial comments](https://biz-file.com/c/1709/409076-208x117.jpg?2)
![Is it time for your brand to evolve?](https://biz-file.com/c/1708/404876-208x117.jpg?2)
![Nadeshda Goettmann ©](https://biz-file.com/c/1704/389969-208x117.jpg?4)
![joeppoulssen ©](https://biz-file.com/c/1704/389887-208x117.jpg?2)
![](/res/img/s.gif)
Subscribe to daily business and company news across 19 industries
×Michael J. Armstrong and Narongsak (Tek) Thongpapa 31 Oct 2017