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    Source: © 123rf As customer journeys become more complex, creating a more personalised two-way interaction with customers is an increasingly important requirement for brands
    Messaging the preferred method for customers to interact with brands says research
    Source: © LinkedIn Dentsu’s Carat has been appointed to Pernod Ricard's €100m EMEA media planning and buying account
    Dentsu’s Carat wins Pernod Ricard's €100m EMEA media planning and buying account

    7 Jun 2024

    Source: © Cannes Lions the Cannes Lions 2024 has released its first shortlists
    #Cannes2024 : Innovation, Glass and Titanium Shortlists released

    By Danette Breitenbach 4 Jun 2024

    America: The story of Us
    America: The story of Us

    3 Jun 2011

    Nielsen acquires NeuroFocus
    Nielsen acquires NeuroFocus

    1 Jun 2011

    Record year for Cannes Lions entries
    Record year for Cannes Lions entries

    1 Jun 2011

    Igniting a nation
    Igniting a nation

    30 May 2011

    Business Day's 'Keep Up' campaign wins global marketing award
    Business Day's 'Keep Up' campaign wins global marketing award

    25 May 2011

    One Club hosts "watershed moment" in advertising
    One Club hosts "watershed moment" in advertising

    25 May 2011

    ICOM agency survey: concrete signs of greater activity, confidence
    ICOM agency survey: concrete signs of greater activity, confidence

    24 May 2011

    MMA elects new Global Board Executive Committee
    MMA elects new Global Board Executive Committee

    12 May 2011

    MMA publishes latest issue of International Journal Of Mobile Marketing
    MMA publishes latest issue of International Journal Of Mobile Marketing

    6 May 2011

    Bees Awards winners

    5 May 2011

    Green marketing could pay off for financial services firms
    Green marketing could pay off for financial services firms

      4 May 2011

    ADC 90th Annual Awards winners
    ADC 90th Annual Awards winners

    4 May 2011

    One Show tickets on sale now
    One Show tickets on sale now

    28 Apr 2011

    comScore introduces Total Universe Report
    comScore introduces Total Universe Report

    26 Apr 2011

    Entries open for Stevie Award for Women in Business
    Entries open for Stevie Award for Women in Business

    20 Apr 2011

    The Bees are back in town!
    The Bees are back in town!

    30 Mar 2011

    New version of US consumer best practices for cross-carrier mobile content services
    New version of US consumer best practices for cross-carrier mobile content services

    28 Mar 2011

    Stevie Awards call for entries
    Stevie Awards call for entries

    25 Mar 2011

    Bees Awards postponed
    Bees Awards postponed

    24 Mar 2011

    SA among NYF's 2011 International Advertising Awards grand jury
    SA among NYF's 2011 International Advertising Awards grand jury

    17 Mar 2011

    ADC has a fight on its hands...
    ADC has a fight on its hands...

    16 Mar 2011

    Bees Awards: 2011 World Student Brief
    Bees Awards: 2011 World Student Brief

    8 Mar 2011

    Physicians most likely to reach health-related content through natural search and direct navigation
    Physicians most likely to reach health-related content through natural search and direct navigation

    7 Mar 2011

    The Bees are back
    The Bees are back

    4 Mar 2011

    ADC launches ADC Young Guns 9 Competition
    ADC launches ADC Young Guns 9 Competition

    4 Mar 2011

    DMA releases Digital Marketing in the US and Canada report
    DMA releases Digital Marketing in the US and Canada report

    28 Feb 2011

    Retail banks continue to resist social media
    Retail banks continue to resist social media

      22 Feb 2011

    Global mobile user survey released
    Global mobile user survey released

      16 Feb 2011

    HP launches "Everybody On" global marketing campaign
    HP launches "Everybody On" global marketing campaign

    15 Feb 2011

    New York Festivals International Advertising Awards: Deadline extended
    New York Festivals International Advertising Awards: Deadline extended

    9 Feb 2011

    Show more

    More news

    America: The story of Us
    America: The story of Us

    3 Jun 2011

    Nielsen acquires NeuroFocus
    Nielsen acquires NeuroFocus

    1 Jun 2011

    Record year for Cannes Lions entries
    Record year for Cannes Lions entries

    1 Jun 2011

    Igniting a nation
    Igniting a nation

    30 May 2011

    Business Day's 'Keep Up' campaign wins global marketing award
    Business Day's 'Keep Up' campaign wins global marketing award

    25 May 2011

    One Club hosts "watershed moment" in advertising
    One Club hosts "watershed moment" in advertising

    25 May 2011

    ICOM agency survey: concrete signs of greater activity, confidence
    ICOM agency survey: concrete signs of greater activity, confidence

    24 May 2011

    MMA elects new Global Board Executive Committee
    MMA elects new Global Board Executive Committee

    12 May 2011

    MMA publishes latest issue of International Journal Of Mobile Marketing
    MMA publishes latest issue of International Journal Of Mobile Marketing

    6 May 2011

    Bees Awards winners

    5 May 2011

    Green marketing could pay off for financial services firms
    Green marketing could pay off for financial services firms

     4 May 2011

    ADC 90th Annual Awards winners
    ADC 90th Annual Awards winners

    4 May 2011

    One Show tickets on sale now
    One Show tickets on sale now

    28 Apr 2011

    comScore introduces Total Universe Report
    comScore introduces Total Universe Report

    26 Apr 2011

    Entries open for Stevie Award for Women in Business
    Entries open for Stevie Award for Women in Business

    20 Apr 2011

    The Bees are back in town!
    The Bees are back in town!

    30 Mar 2011

    New version of US consumer best practices for cross-carrier mobile content services
    New version of US consumer best practices for cross-carrier mobile content services

    28 Mar 2011

    Stevie Awards call for entries
    Stevie Awards call for entries

    25 Mar 2011

    Bees Awards postponed
    Bees Awards postponed

    24 Mar 2011

    SA among NYF's 2011 International Advertising Awards grand jury
    SA among NYF's 2011 International Advertising Awards grand jury

    17 Mar 2011

    ADC has a fight on its hands...
    ADC has a fight on its hands...

    16 Mar 2011

    Bees Awards: 2011 World Student Brief
    Bees Awards: 2011 World Student Brief

    8 Mar 2011

    Physicians most likely to reach health-related content through natural search and direct navigation
    Physicians most likely to reach health-related content through natural search and direct navigation

    7 Mar 2011

    The Bees are back
    The Bees are back

    4 Mar 2011

    ADC launches ADC Young Guns 9 Competition
    ADC launches ADC Young Guns 9 Competition

    4 Mar 2011

    DMA releases Digital Marketing in the US and Canada report
    DMA releases Digital Marketing in the US and Canada report

    28 Feb 2011

    Retail banks continue to resist social media
    Retail banks continue to resist social media

     22 Feb 2011

    Global mobile user survey released
    Global mobile user survey released

     16 Feb 2011

    HP launches "Everybody On" global marketing campaign
    HP launches "Everybody On" global marketing campaign

    15 Feb 2011

    New York Festivals International Advertising Awards: Deadline extended
    New York Festivals International Advertising Awards: Deadline extended

    9 Feb 2011

    Marketers look to newer platforms
    Marketers look to newer platforms

    8 Feb 2011

    More CCOs join NYF exec jury
    More CCOs join NYF exec jury

    4 Feb 2011

    The One Club Creative Boot Camp
    The One Club Creative Boot Camp

    3 Feb 2011

    Marketers head for mobile marketing, greater spending on mobile platforms
    Marketers head for mobile marketing, greater spending on mobile platforms

    2 Feb 2011

    Time to enter 2011 ADC Student Brief Awards
    Time to enter 2011 ADC Student Brief Awards

    2 Feb 2011

    Strong correlation between creative strategy and performance
    Strong correlation between creative strategy and performance

    31 Jan 2011

    ADC announces 90th Annual Awards Advertising, ADC Hybrid juries
    ADC announces 90th Annual Awards Advertising, ADC Hybrid juries

    24 Jan 2011

    Bees Awards recognises social media marketing as worldwide phenomenon
    Bees Awards recognises social media marketing as worldwide phenomenon

    24 Jan 2011

    DDB Stockholm AB wins AME Grand Award
    DDB Stockholm AB wins AME Grand Award

    21 Jan 2011

    US layoffs, hiring freezes hit multi-year lows
    US layoffs, hiring freezes hit multi-year lows

    21 Jan 2011

    Show more

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