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    Source: © 123rf As customer journeys become more complex, creating a more personalised two-way interaction with customers is an increasingly important requirement for brands
    Messaging the preferred method for customers to interact with brands says research
    Source: © LinkedIn Dentsu’s Carat has been appointed to Pernod Ricard's €100m EMEA media planning and buying account
    Dentsu’s Carat wins Pernod Ricard's €100m EMEA media planning and buying account

    7 Jun 2024

    Source: © Cannes Lions the Cannes Lions 2024 has released its first shortlists
    #Cannes2024 : Innovation, Glass and Titanium Shortlists released

    By Danette Breitenbach 4 Jun 2024

    WFA to offer marketing procurement benchmark service
    WFA to offer marketing procurement benchmark service

    4 Jul 2012

    Interbrand releases 2nd annual Best Global Green Brands Report
    Interbrand releases 2nd annual Best Global Green Brands Report

    2 Jul 2012

    London International Awards: Further deadline extension to 13 July
    London International Awards: Further deadline extension to 13 July

    28 Jun 2012

    Calling all innovators
    Calling all innovators

    26 Jun 2012

    [Cannes Lions 2012] Final winners
    [Cannes Lions 2012] Final winners

    25 Jun 2012

    [Cannes Lions 2012] Creative Effectiveness, Media, Mobile & Outdoor Lions winners
    [Cannes Lions 2012] Creative Effectiveness, Media, Mobile & Outdoor Lions winners

    20 Jun 2012

    [Cannes Lions 2012] Direct shortlists released
    [Cannes Lions 2012] Direct shortlists released

    18 Jun 2012

    [Cannes Lions 2012] Dan Wieden to receive Lion of St. Mark
    [Cannes Lions 2012] Dan Wieden to receive Lion of St. Mark

    8 Jun 2012

    [Cannes Lions 2012] Entries break record
    [Cannes Lions 2012] Entries break record

    7 Jun 2012

    World Newspaper Congress: Toronto Star demonstrates growth
    World Newspaper Congress: Toronto Star demonstrates growth

    7 Jun 2012

    LIA 2012 - deadline looming
    LIA 2012 - deadline looming

    6 Jun 2012

    The Economist celebrates e-book success
    The Economist celebrates e-book success

    1 Jun 2012

    M&M Global Awards - deadline extended

    1 Jun 2012

    euronews: Grégory SAMAK to head Broadcasting and Programme Marketing
    euronews: Grégory SAMAK to head Broadcasting and Programme Marketing

    31 May 2012

    The pollinator
    The pollinator

    28 May 2012

    Own label food and drink NPD overtook branded for the first time in 2011 (54-46%)
    Own label food and drink NPD overtook branded for the first time in 2011 (54-46%)

    28 May 2012

    London International Awards 2012: Open for entries
    London International Awards 2012: Open for entries

    22 May 2012

    The BRAVES: Content Jury chair announced
    The BRAVES: Content Jury chair announced

    18 May 2012

    M&M Global Awards - entered yet?
    M&M Global Awards - entered yet?

    17 May 2012

    The Mobile Circus Comes To Town
    The Mobile Circus Comes To Town

    17 May 2012

    Clinton for Cannes Lions
    Clinton for Cannes Lions

    15 May 2012

    The BRAVES deadline extended, again
    The BRAVES deadline extended, again

    10 May 2012

    Draftfcb back to sponsor young talent
    Draftfcb back to sponsor young talent

    9 May 2012

    Discreet Fashion Academy used to retain, attract customers
    Discreet Fashion Academy used to retain, attract customers

    8 May 2012

    [Cannes Lions 2012] Mars wins Advertiser of The Year 2012
    [Cannes Lions 2012] Mars wins Advertiser of The Year 2012

    4 May 2012

    London International Awards: Entries open
    London International Awards: Entries open

    2 May 2012

    Ad Dynamo enters Brazil with Realmedia
    Ad Dynamo enters Brazil with Realmedia

    26 Apr 2012

    Eurobest returns to Lisbon
    Eurobest returns to Lisbon

    24 Apr 2012

    Festival of Media: All the winners
    Festival of Media: All the winners

    20 Apr 2012

    MediaCom is Festival of Media's Global Network of the Year 2012
    MediaCom is Festival of Media's Global Network of the Year 2012

    19 Apr 2012

    Show more

    More news

    Interbrand releases 2nd annual Best Global Green Brands Report
    Interbrand releases 2nd annual Best Global Green Brands Report

    2 Jul 2012

    London International Awards: Further deadline extension to 13 July
    London International Awards: Further deadline extension to 13 July

    28 Jun 2012

    Calling all innovators
    Calling all innovators

    26 Jun 2012

    [Cannes Lions 2012] Final winners
    [Cannes Lions 2012] Final winners

    25 Jun 2012

    [Cannes Lions 2012] Creative Effectiveness, Media, Mobile & Outdoor Lions winners
    [Cannes Lions 2012] Creative Effectiveness, Media, Mobile & Outdoor Lions winners

    20 Jun 2012

    [Cannes Lions 2012] Direct shortlists released
    [Cannes Lions 2012] Direct shortlists released

    18 Jun 2012

    [Cannes Lions 2012] Dan Wieden to receive Lion of St. Mark
    [Cannes Lions 2012] Dan Wieden to receive Lion of St. Mark

    8 Jun 2012

    World Newspaper Congress: Toronto Star demonstrates growth
    World Newspaper Congress: Toronto Star demonstrates growth

    7 Jun 2012

    [Cannes Lions 2012] Entries break record
    [Cannes Lions 2012] Entries break record

    7 Jun 2012

    LIA 2012 - deadline looming
    LIA 2012 - deadline looming

    6 Jun 2012

    The Economist celebrates e-book success
    The Economist celebrates e-book success

    1 Jun 2012

    M&M Global Awards - deadline extended

    1 Jun 2012

    euronews: Grégory SAMAK to head Broadcasting and Programme Marketing
    euronews: Grégory SAMAK to head Broadcasting and Programme Marketing

    31 May 2012

    The pollinator
    The pollinator

    28 May 2012

    Own label food and drink NPD overtook branded for the first time in 2011 (54-46%)
    Own label food and drink NPD overtook branded for the first time in 2011 (54-46%)

    28 May 2012

    London International Awards 2012: Open for entries
    London International Awards 2012: Open for entries

    22 May 2012

    The BRAVES: Content Jury chair announced
    The BRAVES: Content Jury chair announced

    18 May 2012

    M&M Global Awards - entered yet?
    M&M Global Awards - entered yet?

    17 May 2012

    The Mobile Circus Comes To Town
    The Mobile Circus Comes To Town

    17 May 2012

    Clinton for Cannes Lions
    Clinton for Cannes Lions

    15 May 2012

    The BRAVES deadline extended, again
    The BRAVES deadline extended, again

    10 May 2012

    Draftfcb back to sponsor young talent
    Draftfcb back to sponsor young talent

    9 May 2012

    Discreet Fashion Academy used to retain, attract customers
    Discreet Fashion Academy used to retain, attract customers

    8 May 2012

    [Cannes Lions 2012] Mars wins Advertiser of The Year 2012
    [Cannes Lions 2012] Mars wins Advertiser of The Year 2012

    4 May 2012

    London International Awards: Entries open
    London International Awards: Entries open

    2 May 2012

    Ad Dynamo enters Brazil with Realmedia
    Ad Dynamo enters Brazil with Realmedia

    26 Apr 2012

    Eurobest returns to Lisbon
    Eurobest returns to Lisbon

    24 Apr 2012

    Festival of Media: All the winners
    Festival of Media: All the winners

    20 Apr 2012

    MediaCom is Festival of Media's Global Network of the Year 2012
    MediaCom is Festival of Media's Global Network of the Year 2012

    19 Apr 2012

    Festival of Media second-day highlights
    Festival of Media second-day highlights

    18 Apr 2012

    D&AD: Spoek Mathambo gains In-Book for music video
    D&AD: Spoek Mathambo gains In-Book for music video

    18 Apr 2012

    Festival of Media first-day highlights
    Festival of Media first-day highlights

    17 Apr 2012

    EU alcohol beverage producers agree to common marketing standards, reinforced self-regulation
    EU alcohol beverage producers agree to common marketing standards, reinforced self-regulation

    16 Apr 2012

    Informa comment: Sony's latest strategy
    Informa comment: Sony's latest strategy

     13 Apr 2012

    D&AD announcements due soon
    D&AD announcements due soon

    12 Apr 2012

    Festival of Media: Showcase Theatre returns
    Festival of Media: Showcase Theatre returns

    10 Apr 2012

    Going coin hunting with McDonald's
    Going coin hunting with McDonald's

    4 Apr 2012

    Can media compete with sport?
    Can media compete with sport?

    4 Apr 2012

    Festival of Media - two days left to enter
    Festival of Media - two days left to enter

    3 Apr 2012

    Can't make it to Cannes? Stay tuned with MIPBlog!
    Can't make it to Cannes? Stay tuned with MIPBlog!

    2 Apr 2012

    Show more

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