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    Source: © 123rf As customer journeys become more complex, creating a more personalised two-way interaction with customers is an increasingly important requirement for brands
    Messaging the preferred method for customers to interact with brands says research
    Source: © LinkedIn Dentsu’s Carat has been appointed to Pernod Ricard's €100m EMEA media planning and buying account
    Dentsu’s Carat wins Pernod Ricard's €100m EMEA media planning and buying account

    7 Jun 2024

    Source: © Cannes Lions the Cannes Lions 2024 has released its first shortlists
    #Cannes2024 : Innovation, Glass and Titanium Shortlists released

    By Danette Breitenbach 4 Jun 2024

    Fit for fashion
    Fit for fashion

    10 Aug 2011

    Marcus John to head MediaCom SPORT
    Marcus John to head MediaCom SPORT

    8 Aug 2011

    Project your imagination
    Project your imagination

    5 Aug 2011

    Keyword research crucial to success of digital campaigns
    Keyword research crucial to success of digital campaigns

    3 Aug 2011

    M&M Awards: SA in shortlist
    M&M Awards: SA in shortlist

    1 Aug 2011

    Eurobest 2011 opens for delegate registrations
    Eurobest 2011 opens for delegate registrations

    29 Jul 2011

    All aboard... Ferrorama is departing now
    All aboard... Ferrorama is departing now

    28 Jul 2011

    Retro on the radio
    Retro on the radio

    26 Jul 2011

    Rolodex rolls out campaign
    Rolodex rolls out campaign

    22 Jul 2011

    [Cannes Lions 2011] Cannes Lions withdraws two Lions won by Moma Propaganda, Brazil
    [Cannes Lions 2011] Cannes Lions withdraws two Lions won by Moma Propaganda, Brazil

    22 Jul 2011

    MMA re-launches Italian local council
    MMA re-launches Italian local council

    20 Jul 2011

    MMA launches Egypt and Middle East Local Council
    MMA launches Egypt and Middle East Local Council

    20 Jul 2011

    Mojiva Inc joins the MMA as a Global Premium Member
    Mojiva Inc joins the MMA as a Global Premium Member

    20 Jul 2011

    M&M: Vote for the best in international advertising
    M&M: Vote for the best in international advertising

    18 Jul 2011

    New ad sales training launched for today's newspaper executives
    New ad sales training launched for today's newspaper executives

    14 Jul 2011

    55% of digital marketers don't know which words gain optimum returns campaign-wise
    55% of digital marketers don't know which words gain optimum returns campaign-wise

    14 Jul 2011

    It's not a phone: The future of mobile marketing
    It's not a phone: The future of mobile marketing

    12 Jul 2011

    Steal me - if you can
    Steal me - if you can

    11 Jul 2011

    MMA publishes brand marketer's guide to mobile web; mobile apps
    MMA publishes brand marketer's guide to mobile web; mobile apps

    30 Jun 2011

    Don't neglect the Islamic market
    Don't neglect the Islamic market

    29 Jun 2011

    London International Awards: Deadline now 15 July
    London International Awards: Deadline now 15 July

    29 Jun 2011

    Coke campaigns put spotlight on Special Olympics
    Coke campaigns put spotlight on Special Olympics

    28 Jun 2011

    Global TV advertising market looks forward to bumper 2012
    Global TV advertising market looks forward to bumper 2012

      28 Jun 2011

    Branded music
    Branded music

    22 Jun 2011

    WAYN signs multi-million dollar advertising contract with SA Tourism
    WAYN signs multi-million dollar advertising contract with SA Tourism

    22 Jun 2011

    Corona in the White Island
    Corona in the White Island

    21 Jun 2011

    What a charming campaign
    What a charming campaign

    14 Jun 2011

    A good egg
    A good egg

    13 Jun 2011

    Two thirds of consumers fail to click with unengaged social media advertising
    Two thirds of consumers fail to click with unengaged social media advertising

      13 Jun 2011

    LIA extends deadline
    LIA extends deadline

    9 Jun 2011

    Show more

    More news

    Fit for fashion
    Fit for fashion

    10 Aug 2011

    Marcus John to head MediaCom SPORT
    Marcus John to head MediaCom SPORT

    8 Aug 2011

    Project your imagination
    Project your imagination

    5 Aug 2011

    Keyword research crucial to success of digital campaigns
    Keyword research crucial to success of digital campaigns

    3 Aug 2011

    M&M Awards: SA in shortlist
    M&M Awards: SA in shortlist

    1 Aug 2011

    Eurobest 2011 opens for delegate registrations
    Eurobest 2011 opens for delegate registrations

    29 Jul 2011

    All aboard... Ferrorama is departing now
    All aboard... Ferrorama is departing now

    28 Jul 2011

    Retro on the radio
    Retro on the radio

    26 Jul 2011

    Rolodex rolls out campaign
    Rolodex rolls out campaign

    22 Jul 2011

    [Cannes Lions 2011] Cannes Lions withdraws two Lions won by Moma Propaganda, Brazil
    [Cannes Lions 2011] Cannes Lions withdraws two Lions won by Moma Propaganda, Brazil

    22 Jul 2011

    MMA re-launches Italian local council
    MMA re-launches Italian local council

    20 Jul 2011

    MMA launches Egypt and Middle East Local Council
    MMA launches Egypt and Middle East Local Council

    20 Jul 2011

    Mojiva Inc joins the MMA as a Global Premium Member
    Mojiva Inc joins the MMA as a Global Premium Member

    20 Jul 2011

    M&M: Vote for the best in international advertising
    M&M: Vote for the best in international advertising

    18 Jul 2011

    New ad sales training launched for today's newspaper executives
    New ad sales training launched for today's newspaper executives

    14 Jul 2011

    55% of digital marketers don't know which words gain optimum returns campaign-wise
    55% of digital marketers don't know which words gain optimum returns campaign-wise

    14 Jul 2011

    It's not a phone: The future of mobile marketing
    It's not a phone: The future of mobile marketing

    12 Jul 2011

    Steal me - if you can
    Steal me - if you can

    11 Jul 2011

    MMA publishes brand marketer's guide to mobile web; mobile apps
    MMA publishes brand marketer's guide to mobile web; mobile apps

    30 Jun 2011

    Don't neglect the Islamic market
    Don't neglect the Islamic market

    29 Jun 2011

    London International Awards: Deadline now 15 July
    London International Awards: Deadline now 15 July

    29 Jun 2011

    Coke campaigns put spotlight on Special Olympics
    Coke campaigns put spotlight on Special Olympics

    28 Jun 2011

    Global TV advertising market looks forward to bumper 2012
    Global TV advertising market looks forward to bumper 2012

     28 Jun 2011

    Branded music
    Branded music

    22 Jun 2011

    WAYN signs multi-million dollar advertising contract with SA Tourism
    WAYN signs multi-million dollar advertising contract with SA Tourism

    22 Jun 2011

    Corona in the White Island
    Corona in the White Island

    21 Jun 2011

    What a charming campaign
    What a charming campaign

    14 Jun 2011

    A good egg
    A good egg

    13 Jun 2011

    Two thirds of consumers fail to click with unengaged social media advertising
    Two thirds of consumers fail to click with unengaged social media advertising

     13 Jun 2011

    LIA extends deadline
    LIA extends deadline

    9 Jun 2011

    Who are you with Nikon?
    Who are you with Nikon?

    8 Jun 2011

    Amsterdam Worldwide launching second blogger profile movie
    Amsterdam Worldwide launching second blogger profile movie

    1 Jun 2011

    Record year for Cannes Lions entries
    Record year for Cannes Lions entries

    1 Jun 2011

    Chocography
    Chocography

    31 May 2011

    Cannes Lions new Creative Effectiveness category attracts 142 entries
    Cannes Lions new Creative Effectiveness category attracts 142 entries

    9 May 2011

    MMA publishes latest issue of International Journal Of Mobile Marketing
    MMA publishes latest issue of International Journal Of Mobile Marketing

    6 May 2011

    Surge in mobile data revenue makes case for managed service model
    Surge in mobile data revenue makes case for managed service model

     6 May 2011

    XMA Cross-Media Awards focus on apps
    XMA Cross-Media Awards focus on apps

    5 May 2011

    Festival of Media: Improve your digital marketing expertise
    Festival of Media: Improve your digital marketing expertise

    21 Apr 2011

    Cannes Lions International Festival of Creativity - not to be missed
    Cannes Lions International Festival of Creativity - not to be missed

    20 Apr 2011

    Show more

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