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    Source: © 123rf As customer journeys become more complex, creating a more personalised two-way interaction with customers is an increasingly important requirement for brands
    Messaging the preferred method for customers to interact with brands says research
    Source: © LinkedIn Dentsu’s Carat has been appointed to Pernod Ricard's €100m EMEA media planning and buying account
    Dentsu’s Carat wins Pernod Ricard's €100m EMEA media planning and buying account

    7 Jun 2024

    Source: © Cannes Lions the Cannes Lions 2024 has released its first shortlists
    #Cannes2024 : Innovation, Glass and Titanium Shortlists released

    By Danette Breitenbach 4 Jun 2024

    Cross-culture thinking
    Cross-culture thinking

      5 Apr 2011

    Alcohol matching trend offers huge opportunities for food industry
    Alcohol matching trend offers huge opportunities for food industry

    5 Apr 2011

    Festival of Media: Learn the true value of 'like'
    Festival of Media: Learn the true value of 'like'

    5 Apr 2011

    CMOs and Twitter - have they joined the celebration?
    CMOs and Twitter - have they joined the celebration?

      4 Apr 2011

    Greenlight comments on Google's +1 feature
    Greenlight comments on Google's +1 feature

    1 Apr 2011

    American Express wins first MIPTV Brand of The Year Award
    American Express wins first MIPTV Brand of The Year Award

    31 Mar 2011

    Global advertisers, fans explore value of social media
    Global advertisers, fans explore value of social media

    28 Mar 2011

    Arnie's baaack... Star-studded line-up for MIPTV 2011
    Arnie's baaack... Star-studded line-up for MIPTV 2011

    24 Mar 2011

    MIPTV: Connected Creativity announces Ventures finalists
    MIPTV: Connected Creativity announces Ventures finalists

    18 Mar 2011

    YouTube, Cannes Lions launch 'Good Work' to match creatives with non-profits
    YouTube, Cannes Lions launch 'Good Work' to match creatives with non-profits

    18 Mar 2011

    adidas launches its biggest-ever marketing campaign
    adidas launches its biggest-ever marketing campaign

    17 Mar 2011

    Don't ask consumers to change their skin, change your deodorant, Mr Marketer.
    Don't ask consumers to change their skin, change your deodorant, Mr Marketer.

    17 Mar 2011

    New event: Connected Creativity at MipTV 2011
    New event: Connected Creativity at MipTV 2011

    14 Mar 2011

    Festival of Media Awards 2011 shortlist announced
    Festival of Media Awards 2011 shortlist announced

    14 Mar 2011

    What's on the minds of agency chief executives?
    What's on the minds of agency chief executives?

    10 Mar 2011

    Media magic in Montreux
    Media magic in Montreux

    10 Mar 2011

    AFP makes a name as a digital media player
    AFP makes a name as a digital media player

    9 Mar 2011

    Vodafone Global wants your BIG IDEA
    Vodafone Global wants your BIG IDEA

    8 Mar 2011

    Red Bull goes to the wall
    Red Bull goes to the wall

    2 Mar 2011

    The Bic prank
    The Bic prank

    25 Feb 2011

    Cannes Lions introduces Holding Company of the Year Award
    Cannes Lions introduces Holding Company of the Year Award

    25 Feb 2011

    Connected Creativity announces lineup
    Connected Creativity announces lineup

    25 Feb 2011

    Samsung executive joins Digital Media Europe line-up
    Samsung executive joins Digital Media Europe line-up

    23 Feb 2011

    First 'Media Accelerator Program' launched at Festival of Media 2011
    First 'Media Accelerator Program' launched at Festival of Media 2011

    23 Feb 2011

    Retail banks continue to resist social media
    Retail banks continue to resist social media

      22 Feb 2011

    Guldfinger, you're the one...
    Guldfinger, you're the one...

    22 Feb 2011

    Medieval doctors and merry-go-rounds
    Medieval doctors and merry-go-rounds

      17 Feb 2011

    Global mobile user survey released
    Global mobile user survey released

      16 Feb 2011

    Great stories start in Cannes
    Great stories start in Cannes

    10 Feb 2011

    Lisbon to host Eurobest 2011, 28-30 November
    Lisbon to host Eurobest 2011, 28-30 November

    9 Feb 2011

    Show more

    More news

    Cross-culture thinking
    Cross-culture thinking

     5 Apr 2011

    Alcohol matching trend offers huge opportunities for food industry
    Alcohol matching trend offers huge opportunities for food industry

    5 Apr 2011

    Festival of Media: Learn the true value of 'like'
    Festival of Media: Learn the true value of 'like'

    5 Apr 2011

    CMOs and Twitter - have they joined the celebration?
    CMOs and Twitter - have they joined the celebration?

     4 Apr 2011

    Greenlight comments on Google's +1 feature
    Greenlight comments on Google's +1 feature

    1 Apr 2011

    American Express wins first MIPTV Brand of The Year Award
    American Express wins first MIPTV Brand of The Year Award

    31 Mar 2011

    Global advertisers, fans explore value of social media
    Global advertisers, fans explore value of social media

    28 Mar 2011

    Arnie's baaack... Star-studded line-up for MIPTV 2011
    Arnie's baaack... Star-studded line-up for MIPTV 2011

    24 Mar 2011

    MIPTV: Connected Creativity announces Ventures finalists
    MIPTV: Connected Creativity announces Ventures finalists

    18 Mar 2011

    YouTube, Cannes Lions launch 'Good Work' to match creatives with non-profits
    YouTube, Cannes Lions launch 'Good Work' to match creatives with non-profits

    18 Mar 2011

    adidas launches its biggest-ever marketing campaign
    adidas launches its biggest-ever marketing campaign

    17 Mar 2011

    Don't ask consumers to change their skin, change your deodorant, Mr Marketer.
    Don't ask consumers to change their skin, change your deodorant, Mr Marketer.

    17 Mar 2011

    New event: Connected Creativity at MipTV 2011
    New event: Connected Creativity at MipTV 2011

    14 Mar 2011

    Festival of Media Awards 2011 shortlist announced
    Festival of Media Awards 2011 shortlist announced

    14 Mar 2011

    What's on the minds of agency chief executives?
    What's on the minds of agency chief executives?

    10 Mar 2011

    Media magic in Montreux
    Media magic in Montreux

    10 Mar 2011

    AFP makes a name as a digital media player
    AFP makes a name as a digital media player

    9 Mar 2011

    Vodafone Global wants your BIG IDEA
    Vodafone Global wants your BIG IDEA

    8 Mar 2011

    Red Bull goes to the wall
    Red Bull goes to the wall

    2 Mar 2011

    The Bic prank
    The Bic prank

    25 Feb 2011

    Cannes Lions introduces Holding Company of the Year Award
    Cannes Lions introduces Holding Company of the Year Award

    25 Feb 2011

    Connected Creativity announces lineup
    Connected Creativity announces lineup

    25 Feb 2011

    Samsung executive joins Digital Media Europe line-up
    Samsung executive joins Digital Media Europe line-up

    23 Feb 2011

    First 'Media Accelerator Program' launched at Festival of Media 2011
    First 'Media Accelerator Program' launched at Festival of Media 2011

    23 Feb 2011

    Retail banks continue to resist social media
    Retail banks continue to resist social media

     22 Feb 2011

    Guldfinger, you're the one...
    Guldfinger, you're the one...

    22 Feb 2011

    Medieval doctors and merry-go-rounds
    Medieval doctors and merry-go-rounds

     17 Feb 2011

    Global mobile user survey released
    Global mobile user survey released

     16 Feb 2011

    Great stories start in Cannes
    Great stories start in Cannes

    10 Feb 2011

    Lisbon to host Eurobest 2011, 28-30 November
    Lisbon to host Eurobest 2011, 28-30 November

    9 Feb 2011

    Mother creative trio are new Creature comforts
    Mother creative trio are new Creature comforts

    7 Feb 2011

    Call for entries - the world's best 100 marketing campaigns
    Call for entries - the world's best 100 marketing campaigns

    7 Feb 2011

    Bob Scarpelli to chair Titanium & Integrated Jury
    Bob Scarpelli to chair Titanium & Integrated Jury

    3 Feb 2011

    The potential of added value promotions
    The potential of added value promotions

     31 Jan 2011

    Your campaign in the Cream 100?
    Your campaign in the Cream 100?

     25 Jan 2011

    ADC announces 90th Annual Awards Advertising, ADC Hybrid juries
    ADC announces 90th Annual Awards Advertising, ADC Hybrid juries

    24 Jan 2011

    Bees Awards recognises social media marketing as worldwide phenomenon
    Bees Awards recognises social media marketing as worldwide phenomenon

    24 Jan 2011

    DDB Stockholm AB wins AME Grand Award
    DDB Stockholm AB wins AME Grand Award

    21 Jan 2011

    Unexpected music
    Unexpected music

    20 Jan 2011

    Cannes Lions 2011 registrations open
    Cannes Lions 2011 registrations open

    12 Jan 2011

    Show more

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