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    Source: © 123rf As customer journeys become more complex, creating a more personalised two-way interaction with customers is an increasingly important requirement for brands
    Messaging the preferred method for customers to interact with brands says research
    Source: © LinkedIn Dentsu’s Carat has been appointed to Pernod Ricard's €100m EMEA media planning and buying account
    Dentsu’s Carat wins Pernod Ricard's €100m EMEA media planning and buying account

    7 Jun 2024

    Source: © Cannes Lions the Cannes Lions 2024 has released its first shortlists
    #Cannes2024 : Innovation, Glass and Titanium Shortlists released

    By Danette Breitenbach 4 Jun 2024

    NZ set to reap millions from RWC final weekend
    NZ set to reap millions from RWC final weekend

    21 Oct 2011

    Last chance: Book now for Festival of Media Asia 2011
    Last chance: Book now for Festival of Media Asia 2011

    21 Oct 2011

    Global advertising spend up 5.7% in Q2 2011
    Global advertising spend up 5.7% in Q2 2011

    20 Oct 2011

    Vaseline educates women about skin protection
    Vaseline educates women about skin protection

    20 Oct 2011

    Turkish Yeni Raki targets tourists with PocketMedia
    Turkish Yeni Raki targets tourists with PocketMedia

    13 Oct 2011

    How to contribute to Bizcommunity, from op-ed pieces to news
    How to contribute to Bizcommunity, from op-ed pieces to news

    Bizcommunity.com  3 Oct 2011

    Workshop recognises, showcases business models

    22 Sep 2011

    AdEffx Campaign Essentials now available in Asia Pacific markets
    AdEffx Campaign Essentials now available in Asia Pacific markets

    16 Sep 2011

    Festival of Media Asia deadline extended
    Festival of Media Asia deadline extended

    7 Sep 2011

    Samsonite wins Spikes Asia Advertiser Of The Year Award 2011
    Samsonite wins Spikes Asia Advertiser Of The Year Award 2011

    7 Sep 2011

    Festival of Media Asia call for entries
    Festival of Media Asia call for entries

    24 Aug 2011

    Spikes Asia 2011: Craft; Integrated juries
    Spikes Asia 2011: Craft; Integrated juries

    18 Aug 2011

    Instagram Flash-Mob
    Instagram Flash-Mob

    17 Aug 2011

    4A'S announces 2011 Jay Chiat Awards For Strategic Excellence shortlist
    4A'S announces 2011 Jay Chiat Awards For Strategic Excellence shortlist

    16 Aug 2011

    Nielsen's Women of Tomorrow
    Nielsen's Women of Tomorrow

    12 Aug 2011

    SA in Stevie Awards honourees
    SA in Stevie Awards honourees

    12 Aug 2011

    Seafood aquarium
    Seafood aquarium

    4 Aug 2011

    Corporate spies in Chevy chase
    Corporate spies in Chevy chase

    3 Aug 2011

    Festival of Media Asia 2011: Call for entries
    Festival of Media Asia 2011: Call for entries

    3 Aug 2011

    DMG Mobile launches new mobile optimisation platform

    26 Jul 2011

    Spikes Asia 2011 announces two juries
    Spikes Asia 2011 announces two juries

    21 Jul 2011

    MMA re-launches Italian local council
    MMA re-launches Italian local council

    20 Jul 2011

    MMA launches Egypt and Middle East Local Council
    MMA launches Egypt and Middle East Local Council

    20 Jul 2011

    Mojiva Inc joins the MMA as a Global Premium Member
    Mojiva Inc joins the MMA as a Global Premium Member

    20 Jul 2011

    Beyond the gaming experience
    Beyond the gaming experience

    11 Jul 2011

    Next generation brand ambassador
    Next generation brand ambassador

    5 Jul 2011

    Unbeatable drama
    Unbeatable drama

    5 Jul 2011

    Asia's first Festival of Media Creativity and Innovation early bird booking offer
    Asia's first Festival of Media Creativity and Innovation early bird booking offer

    30 Jun 2011

    MMA publishes brand marketer's guide to mobile web; mobile apps
    MMA publishes brand marketer's guide to mobile web; mobile apps

    30 Jun 2011

    Wyeth DIY flashcard
    Wyeth DIY flashcard

    29 Jun 2011

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    NZ set to reap millions from RWC final weekend
    NZ set to reap millions from RWC final weekend

    21 Oct 2011

    Last chance: Book now for Festival of Media Asia 2011
    Last chance: Book now for Festival of Media Asia 2011

    21 Oct 2011

    Global advertising spend up 5.7% in Q2 2011
    Global advertising spend up 5.7% in Q2 2011

    20 Oct 2011

    Vaseline educates women about skin protection
    Vaseline educates women about skin protection

    20 Oct 2011

    Turkish Yeni Raki targets tourists with PocketMedia
    Turkish Yeni Raki targets tourists with PocketMedia

    13 Oct 2011

    How to contribute to Bizcommunity, from op-ed pieces to news
    How to contribute to Bizcommunity, from op-ed pieces to news

     3 Oct 2011

    Workshop recognises, showcases business models

    22 Sep 2011

    AdEffx Campaign Essentials now available in Asia Pacific markets
    AdEffx Campaign Essentials now available in Asia Pacific markets

    16 Sep 2011

    Festival of Media Asia deadline extended
    Festival of Media Asia deadline extended

    7 Sep 2011

    Samsonite wins Spikes Asia Advertiser Of The Year Award 2011
    Samsonite wins Spikes Asia Advertiser Of The Year Award 2011

    7 Sep 2011

    Festival of Media Asia call for entries
    Festival of Media Asia call for entries

    24 Aug 2011

    Spikes Asia 2011: Craft; Integrated juries
    Spikes Asia 2011: Craft; Integrated juries

    18 Aug 2011

    Instagram Flash-Mob
    Instagram Flash-Mob

    17 Aug 2011

    4A'S announces 2011 Jay Chiat Awards For Strategic Excellence shortlist
    4A'S announces 2011 Jay Chiat Awards For Strategic Excellence shortlist

    16 Aug 2011

    Nielsen's Women of Tomorrow
    Nielsen's Women of Tomorrow

    12 Aug 2011

    SA in Stevie Awards honourees
    SA in Stevie Awards honourees

    12 Aug 2011

    Seafood aquarium
    Seafood aquarium

    4 Aug 2011

    Corporate spies in Chevy chase
    Corporate spies in Chevy chase

    3 Aug 2011

    Festival of Media Asia 2011: Call for entries
    Festival of Media Asia 2011: Call for entries

    3 Aug 2011

    DMG Mobile launches new mobile optimisation platform

    26 Jul 2011

    Spikes Asia 2011 announces two juries
    Spikes Asia 2011 announces two juries

    21 Jul 2011

    MMA re-launches Italian local council
    MMA re-launches Italian local council

    20 Jul 2011

    MMA launches Egypt and Middle East Local Council
    MMA launches Egypt and Middle East Local Council

    20 Jul 2011

    Mojiva Inc joins the MMA as a Global Premium Member
    Mojiva Inc joins the MMA as a Global Premium Member

    20 Jul 2011

    Beyond the gaming experience
    Beyond the gaming experience

    11 Jul 2011

    Next generation brand ambassador
    Next generation brand ambassador

    5 Jul 2011

    Unbeatable drama
    Unbeatable drama

    5 Jul 2011

    Asia's first Festival of Media Creativity and Innovation early bird booking offer
    Asia's first Festival of Media Creativity and Innovation early bird booking offer

    30 Jun 2011

    MMA publishes brand marketer's guide to mobile web; mobile apps
    MMA publishes brand marketer's guide to mobile web; mobile apps

    30 Jun 2011

    Wyeth DIY flashcard
    Wyeth DIY flashcard

    29 Jun 2011

    Don't neglect the Islamic market
    Don't neglect the Islamic market

    29 Jun 2011

    Record year for Cannes Lions entries
    Record year for Cannes Lions entries

    1 Jun 2011

    Pampers in the orthodox sector
    Pampers in the orthodox sector

    30 May 2011

    MMA elects new Global Board Executive Committee
    MMA elects new Global Board Executive Committee

    12 May 2011

    Asian Marketing Effectiveness Festival opens this week
    Asian Marketing Effectiveness Festival opens this week

    11 May 2011

    MMA publishes latest issue of International Journal Of Mobile Marketing
    MMA publishes latest issue of International Journal Of Mobile Marketing

    6 May 2011

    Ten digital insights for marketers
    Ten digital insights for marketers

    13 Apr 2011

    China's marketing challenges
    China's marketing challenges

    13 Apr 2011

    2011 entry numbers double for AME
    2011 entry numbers double for AME

    25 Mar 2011

    Coca-Cola Egypt: Dubai Lynx 2011 Advertiser of the Year Award
    Coca-Cola Egypt: Dubai Lynx 2011 Advertiser of the Year Award

    24 Mar 2011

    Show more

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