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Hook, Line & Sinker

Hook, Line & Sinker

Irvine Partners

Lidl's global holiday campaign was created by BBDO Germany and its chief creative officer, South African-born Jonathan Deeb and Academy Award-winning filmmaker Tom Hooper (Image supplied)

BBDO Germany's 6 minute brand film for Lidl's global holiday campaign

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In-store retail engagement - a simple yet significant medium

Promotions & Activations

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Rocket Creative Design & Display 22 Jun 2017

Prints by Moletsane, Nyoni and Kisua Africa.

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Ambiente: Feedback from Frankfurt

Design Month

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Dave Nemeth 13 Feb 2017

Hello Africa! Tell me how you're doin'!

Branding

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Marthinus Van Loggerenberg 18 Jan 2016

The four F-words of gamification: fun, fame and fortune for free on your phone

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Candice Goodman, Mobitainment 7 Dec 2015

E-commerce may create 50,000 jobs in Nigeria

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31 Jul 2015

Gaby's Earth Foods nuts about health!

Marketing

Gaby's Earth Foods nuts about health!

TLC Worldwide Africa 30 Jul 2015

Getting a feel for the luxury market in Africa

Branding

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Leigh Andrews 28 Jul 2015

Twitter moves to put 'products and places' in feeds

Social Media

Twitter moves to put 'products and places' in feeds

22 Jun 2015

Africa, the final frontier... in luxury

Trends

Africa, the final frontier... in luxury

6 May 2015

The eight criteria that distinguish B2B markets from B2C markets

Research

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Priority Metrics Group, via Ashlan Bonnell 28 Mar 2015

Demographics and their role in consumer behaviour

Research

Demographics and their role in consumer behaviour

11 Mar 2015

New research: How employee emotions' impact on customer experience

Research

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4 Mar 2015

Coping under fire

PR & Communications

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Danette Breitenbach 3 Mar 2015

Bookmarks Awards reflect a maturing industry

IAB Bookmarks Awards

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Danette Breitenbach 23 Feb 2015

Mugabe falling for Nando's? It's a fake, says fast-food chain

Advertising

Mugabe falling for Nando's? It's a fake, says fast-food chain

20 Feb 2015

Engaging with connected consumers - Part 1

Digital

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Danette Breitenbach 11 Feb 2015

DigiChat with Andrea: Content Marketing

Digital

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Andrea Mitchell 21 Jan 2015

How to react when making market research mistakes

Research

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Caitlin Stewart, courtesy Ashlan Bonnell 9 Jan 2015

Marketing

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Leigh Andrews 9 Jan 2015

Five struggles of a market researcher

Research

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Caitlin Stewart, courtesy Ashlan Bonnell 31 Dec 2014

USSD, a knockout for mobile in Africa =O

Mobile

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Mobitainment 20 Nov 2014

CRM

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Danette Breitenbach 3 Nov 2014

Africa - the final frontier

Retail Marketing

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Sumesh Rahavendra 29 Sep 2014

CMO Council: Chief marketer confidence at all-time high

Marketing

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20 Aug 2014

New Levi's campaign inspired by consumers

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11 Aug 2014

Science of brain signals opens new era for advertising

Research

Science of brain signals opens new era for advertising

4 Aug 2014

Primedia moves into Namibia, first expansion outside SA

Trends

Primedia moves into Namibia, first expansion outside SA

17 Jul 2014

Redefining direct sales to reach Generation C

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In-store retail engagement - a simple yet significant medium

Marketing & MediaIn-store retail engagement - a simple yet significant medium

Rocket Creative Design & Display 22 Jun 2017

Prints by Moletsane, Nyoni and Kisua Africa.

Marketing & MediaTurning retail space into art space: Elevating the SA narrative at store level

Leigh Andrews 20 Jun 2017

Ambiente: Feedback from Frankfurt

Marketing & MediaAmbiente: Feedback from Frankfurt

Dave Nemeth 13 Feb 2017

Hello Africa! Tell me how you're doin'!

Marketing & MediaHello Africa! Tell me how you're doin'!

Marthinus Van Loggerenberg 18 Jan 2016

The four F-words of gamification: fun, fame and fortune for free on your phone

Marketing & MediaThe four F-words of gamification: fun, fame and fortune for free on your phone

Candice Goodman, Mobitainment 7 Dec 2015

E-commerce may create 50,000 jobs in Nigeria

RetailE-commerce may create 50,000 jobs in Nigeria

31 Jul 2015

Gaby's Earth Foods nuts about health!

Marketing & MediaGaby's Earth Foods nuts about health!

TLC Worldwide Africa 30 Jul 2015

Getting a feel for the luxury market in Africa

Marketing & MediaGetting a feel for the luxury market in Africa

Leigh Andrews 28 Jul 2015

Twitter moves to put 'products and places' in feeds

Marketing & MediaTwitter moves to put 'products and places' in feeds

22 Jun 2015

Africa, the final frontier... in luxury

RetailAfrica, the final frontier... in luxury

6 May 2015

The eight criteria that distinguish B2B markets from B2C markets

Marketing & MediaThe eight criteria that distinguish B2B markets from B2C markets

Priority Metrics Group, via Ashlan Bonnell 28 Mar 2015

Demographics and their role in consumer behaviour

RetailDemographics and their role in consumer behaviour

11 Mar 2015

New research: How employee emotions' impact on customer experience

Marketing & MediaNew research: How employee emotions' impact on customer experience

4 Mar 2015

Coping under fire

Marketing & MediaCoping under fire

Danette Breitenbach 3 Mar 2015

Bookmarks Awards reflect a maturing industry

Marketing & MediaBookmarks Awards reflect a maturing industry

Danette Breitenbach 23 Feb 2015

Mugabe falling for Nando's? It's a fake, says fast-food chain

Marketing & MediaMugabe falling for Nando's? It's a fake, says fast-food chain

20 Feb 2015

Engaging with connected consumers - Part 1

Marketing & MediaEngaging with connected consumers - Part 1

Danette Breitenbach 11 Feb 2015

DigiChat with Andrea: Content Marketing

Marketing & MediaDigiChat with Andrea: Content Marketing

Andrea Mitchell 21 Jan 2015

How to react when making market research mistakes

Marketing & MediaHow to react when making market research mistakes

Caitlin Stewart, courtesy Ashlan Bonnell 9 Jan 2015

Marketing & MediaGive your brand a marketing boost with A-Listers

Leigh Andrews 9 Jan 2015

Five struggles of a market researcher

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Caitlin Stewart, courtesy Ashlan Bonnell 31 Dec 2014

USSD, a knockout for mobile in Africa =O

Marketing & MediaUSSD, a knockout for mobile in Africa =O

Mobitainment 20 Nov 2014

RetailThe responsive brand: how to handle social media

Danette Breitenbach 3 Nov 2014

Africa - the final frontier

RetailAfrica - the final frontier

Sumesh Rahavendra 29 Sep 2014

CMO Council: Chief marketer confidence at all-time high

Marketing & MediaCMO Council: Chief marketer confidence at all-time high

20 Aug 2014

New Levi's campaign inspired by consumers

Marketing & MediaNew Levi's campaign inspired by consumers

11 Aug 2014

Science of brain signals opens new era for advertising

Marketing & MediaScience of brain signals opens new era for advertising

4 Aug 2014

Primedia moves into Namibia, first expansion outside SA

RetailPrimedia moves into Namibia, first expansion outside SA

17 Jul 2014

Redefining direct sales to reach Generation C

Marketing & MediaRedefining direct sales to reach Generation C

Henry Buell 20 Jun 2014

The story of the African consumer

Marketing & MediaThe story of the African consumer

Laine Barnard 3 Jun 2014

ZenithOptimedia releases its 'Global Adspend' forecasts

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9 Apr 2014

Winning advertising creative - you get what you brief

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Dina Saffer-Myers 18 Mar 2014

Using animation to make sense of big data

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Glenn Gillis 7 Mar 2014

Luxury goods firms taking the battle to Africa

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Zeenat Moorad 27 Dec 2013

'Beyond Retail' for Africa

Marketing & Media'Beyond Retail' for Africa

Danette Breitenbach 17 Dec 2013

VML expands global network to SA: Launches NATIVE VML

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26 Jun 2013

[Cannes Lions 2013] Cannes Lions introduces Lions Health

Marketing & Media[Cannes Lions 2013] Cannes Lions introduces Lions Health

13 Jun 2013

Cannes Lions celebrates 60 years of game changing campaigns

Marketing & MediaCannes Lions celebrates 60 years of game changing campaigns

30 May 2013

Calling all marketing professionals: visit Scan's stand at Markex!

Marketing & MediaCalling all marketing professionals: visit Scan's stand at Markex!

Scan Display 27 May 2013

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