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Hook, Line & Sinker

Hook, Line & Sinker

Irvine Partners

Lidl's global holiday campaign was created by BBDO Germany and its chief creative officer, South African-born Jonathan Deeb and Academy Award-winning filmmaker Tom Hooper (Image supplied)

BBDO Germany's 6 minute brand film for Lidl's global holiday campaign

More news

Retail banks continue to resist social media

Banking & Finance

Retail banks continue to resist social media

Published by Ovum 22 Feb 2011

Intercontinental Advertising CUP and Creative Summit programme announced

Advertising

Intercontinental Advertising CUP and Creative Summit programme announced

21 Feb 2011

Spikes Asia confirms 2011 festival dates, venue

Advertising

Spikes Asia confirms 2011 festival dates, venue

21 Feb 2011

Research

Results of 'Brand Advertising Online in Germany' study

21 Feb 2011

2012 Rolex Awards for Enterprise open for entries

ESG

2012 Rolex Awards for Enterprise open for entries

18 Feb 2011

Medieval doctors and merry-go-rounds

Retail Marketing

Medieval doctors and merry-go-rounds

Dominic Rowbotham 17 Feb 2011

IDM's new course aims to bring TV impact to direct marketing

Direct Marketing

IDM's new course aims to bring TV impact to direct marketing

16 Feb 2011

Global mobile user survey released

Mobile

Global mobile user survey released

Dr KF Lai 16 Feb 2011

HP launches "Everybody On" global marketing campaign

Marketing

HP launches "Everybody On" global marketing campaign

15 Feb 2011

Connecting consumers in the virtual loop

Retail Marketing

Connecting consumers in the virtual loop

Robin Jaffray 14 Feb 2011

comScore releases The 2010 US Digital Year in Review

Research

comScore releases The 2010 US Digital Year in Review

11 Feb 2011

MMA publishes expanded mobile advertising guidelines

Mobile

MMA publishes expanded mobile advertising guidelines

10 Feb 2011

Great stories start in Cannes

Marketing

Great stories start in Cannes

10 Feb 2011

New York Festivals International Advertising Awards: Deadline extended

Events & Conferencing

New York Festivals International Advertising Awards: Deadline extended

9 Feb 2011

Lisbon to host Eurobest 2011, 28-30 November

Advertising

Lisbon to host Eurobest 2011, 28-30 November

9 Feb 2011

Marketers look to newer platforms

Marketing

Marketers look to newer platforms

8 Feb 2011

Dubai International Print Award 2011 winners

Printing

Dubai International Print Award 2011 winners

8 Feb 2011

Best in digital advertising to be awarded

Advertising

Best in digital advertising to be awarded

7 Feb 2011

Mother creative trio are new Creature comforts

Advertising

Mother creative trio are new Creature comforts

7 Feb 2011

Call for entries - the world's best 100 marketing campaigns

Marketing

Call for entries - the world's best 100 marketing campaigns

7 Feb 2011

Closing the loop

Retail Marketing

Closing the loop

7 Feb 2011

More CCOs join NYF exec jury

Events & Conferencing

More CCOs join NYF exec jury

4 Feb 2011

Bob Scarpelli to chair Titanium & Integrated Jury

Advertising

Bob Scarpelli to chair Titanium & Integrated Jury

3 Feb 2011

The One Club Creative Boot Camp

Education

The One Club Creative Boot Camp

3 Feb 2011

Marketers head for mobile marketing, greater spending on mobile platforms

Mobile

Marketers head for mobile marketing, greater spending on mobile platforms

2 Feb 2011

WFA keynote speakers, conference themes for Beijing 2011

Advertising

WFA keynote speakers, conference themes for Beijing 2011

2 Feb 2011

Time to enter 2011 ADC Student Brief Awards

Advertising

Time to enter 2011 ADC Student Brief Awards

2 Feb 2011

Tendulkar bats for Castrol

PR & Communications

Tendulkar bats for Castrol

1 Feb 2011

Dubai Lynx juries announced

Advertising

Dubai Lynx juries announced

1 Feb 2011

The potential of added value promotions

Promotions & Activations

The potential of added value promotions

Ed Hughes 31 Jan 2011

More news

Intercontinental Advertising CUP and Creative Summit programme announced

Marketing & MediaIntercontinental Advertising CUP and Creative Summit programme announced

21 Feb 2011

Spikes Asia confirms 2011 festival dates, venue

Marketing & MediaSpikes Asia confirms 2011 festival dates, venue

21 Feb 2011

Marketing & MediaResults of 'Brand Advertising Online in Germany' study

21 Feb 2011

2012 Rolex Awards for Enterprise open for entries

Marketing & Media2012 Rolex Awards for Enterprise open for entries

18 Feb 2011

Medieval doctors and merry-go-rounds

RetailMedieval doctors and merry-go-rounds

Dominic Rowbotham 17 Feb 2011

IDM's new course aims to bring TV impact to direct marketing

Marketing & MediaIDM's new course aims to bring TV impact to direct marketing

16 Feb 2011

Global mobile user survey released

Marketing & MediaGlobal mobile user survey released

Dr KF Lai 16 Feb 2011

HP launches "Everybody On" global marketing campaign

Marketing & MediaHP launches "Everybody On" global marketing campaign

15 Feb 2011

Connecting consumers in the virtual loop

RetailConnecting consumers in the virtual loop

Robin Jaffray 14 Feb 2011

comScore releases The 2010 US Digital Year in Review

Marketing & MediacomScore releases The 2010 US Digital Year in Review

11 Feb 2011

MMA publishes expanded mobile advertising guidelines

Marketing & MediaMMA publishes expanded mobile advertising guidelines

10 Feb 2011

Great stories start in Cannes

Marketing & MediaGreat stories start in Cannes

10 Feb 2011

New York Festivals International Advertising Awards: Deadline extended

Marketing & MediaNew York Festivals International Advertising Awards: Deadline extended

9 Feb 2011

Lisbon to host Eurobest 2011, 28-30 November

Marketing & MediaLisbon to host Eurobest 2011, 28-30 November

9 Feb 2011

Marketers look to newer platforms

Marketing & MediaMarketers look to newer platforms

8 Feb 2011

Dubai International Print Award 2011 winners

Marketing & MediaDubai International Print Award 2011 winners

8 Feb 2011

Best in digital advertising to be awarded

Marketing & MediaBest in digital advertising to be awarded

7 Feb 2011

Mother creative trio are new Creature comforts

Marketing & MediaMother creative trio are new Creature comforts

7 Feb 2011

Call for entries - the world's best 100 marketing campaigns

Marketing & MediaCall for entries - the world's best 100 marketing campaigns

7 Feb 2011

Closing the loop

RetailClosing the loop

7 Feb 2011

More CCOs join NYF exec jury

Marketing & MediaMore CCOs join NYF exec jury

4 Feb 2011

Bob Scarpelli to chair Titanium & Integrated Jury

Marketing & MediaBob Scarpelli to chair Titanium & Integrated Jury

3 Feb 2011

The One Club Creative Boot Camp

Marketing & MediaThe One Club Creative Boot Camp

3 Feb 2011

Marketers head for mobile marketing, greater spending on mobile platforms

Marketing & MediaMarketers head for mobile marketing, greater spending on mobile platforms

2 Feb 2011

WFA keynote speakers, conference themes for Beijing 2011

Marketing & MediaWFA keynote speakers, conference themes for Beijing 2011

2 Feb 2011

Time to enter 2011 ADC Student Brief Awards

Marketing & MediaTime to enter 2011 ADC Student Brief Awards

2 Feb 2011

Tendulkar bats for Castrol

Marketing & MediaTendulkar bats for Castrol

1 Feb 2011

Dubai Lynx juries announced

Marketing & MediaDubai Lynx juries announced

1 Feb 2011

The potential of added value promotions

Marketing & MediaThe potential of added value promotions

Ed Hughes 31 Jan 2011

Strong correlation between creative strategy and performance

Marketing & MediaStrong correlation between creative strategy and performance

31 Jan 2011

Asian Marketing Effectiveness Festival announces jury

Marketing & MediaAsian Marketing Effectiveness Festival announces jury

26 Jan 2011

Your campaign in the Cream 100?

Marketing & MediaYour campaign in the Cream 100?

Mark St.Andrew, creamglobal.com 25 Jan 2011

One Show announces Q3 finalists

Marketing & MediaOne Show announces Q3 finalists

24 Jan 2011

ADC announces 90th Annual Awards Advertising, ADC Hybrid juries

Marketing & MediaADC announces 90th Annual Awards Advertising, ADC Hybrid juries

24 Jan 2011

Bees Awards recognises social media marketing as worldwide phenomenon

Marketing & MediaBees Awards recognises social media marketing as worldwide phenomenon

24 Jan 2011

DDB Stockholm AB wins AME Grand Award

Marketing & MediaDDB Stockholm AB wins AME Grand Award

21 Jan 2011

US layoffs, hiring freezes hit multi-year lows

Marketing & MediaUS layoffs, hiring freezes hit multi-year lows

21 Jan 2011

Unexpected music

Marketing & MediaUnexpected music

20 Jan 2011

The One Club announces jury for 2011 One Show

Marketing & MediaThe One Club announces jury for 2011 One Show

20 Jan 2011

AME Festival: Register now

Marketing & MediaAME Festival: Register now

19 Jan 2011

Let's do Biz