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Source: © 123rf As customer journeys become more complex, creating a more personalised two-way interaction with customers is an increasingly important requirement for brands

Messaging the preferred method for customers to interact with brands says research

Source: © LinkedIn Dentsu’s Carat has been appointed to Pernod Ricard's €100m EMEA media planning and buying account

Dentsu’s Carat wins Pernod Ricard's €100m EMEA media planning and buying account

7 Jun 2024

Source: © Cannes Lions the Cannes Lions 2024 has released its first shortlists

#Cannes2024 : Innovation, Glass and Titanium Shortlists released

By Danette Breitenbach 4 Jun 2024

Millward Brown's Futures Group: Top 10 emerging digital, media trends for 2013

Millward Brown's Futures Group: Top 10 emerging digital, media trends for 2013

7 Jan 2013

Be fair in your reporting, leaders tell media

Wesonga Ochieng and Philip Mbaji 19 Dec 2012

Kenya artist wins 2012 Prince Claus Prize

Kenya artist wins 2012 Prince Claus Prize

18 Dec 2012

African News Innovation Challenge winners announced

African News Innovation Challenge winners announced

29 Nov 2012

African Press Review 27 November 2012

Michael Fitzpatrick 28 Nov 2012

Pay TV subscribers get rewarded

Pay TV subscribers get rewarded

Walter Wafula 22 Nov 2012

African Market Momentum: insights, obstacles and opportunities

African Market Momentum: insights, obstacles and opportunities

22 Nov 2012

Restless City wins at Nile Film Festival

Restless City wins at Nile Film Festival

21 Nov 2012

Alcatel-Lucent, Smile partner to expand availability of 4G services

19 Nov 2012

Kenya PR firm awarded for social media campaign

Carole Kimutai 16 Nov 2012

Just published: Dynamic Media Market in Kenya

9 Nov 2012

NTV tops social media use in Uganda

NTV tops social media use in Uganda

Walter Wafula 9 Nov 2012

All set for 2012 PRAU Excellence Awards

All set for 2012 PRAU Excellence Awards

Walter Wafula 6 Nov 2012

Nairobi Half Life with Mugambi Nthinga

Nairobi Half Life with Mugambi Nthinga

Carole Kimutai: @CaroleKimutai 2 Nov 2012

Nairobi Half Life with Tosh Gitonga

Nairobi Half Life with Tosh Gitonga

Carole Kimutai: @CaroleKimutai 1 Nov 2012

DUO expands footprint into Nigeria, Kenya

DUO expands footprint into Nigeria, Kenya

30 Oct 2012

Telesis Tanzania gets help with 4G LTE mobile broadband service

30 Oct 2012

Digital pay TV eyes more Kenyan towns

Digital pay TV eyes more Kenyan towns

Carole Kimutai: @CaroleKimutai 22 Oct 2012

[Executive Check] Ad agencies ought to be intimate with clients to thrive

[Executive Check] Ad agencies ought to be intimate with clients to thrive

Walter Wafula 15 Oct 2012

Mobile users choose internet browsing over making calls

10 Oct 2012

Côte Ouest announces first production, Inspector First Class

Côte Ouest announces first production, Inspector First Class

9 Oct 2012

Growth in advertising boots Vision Group performance

Walter Wafula 9 Oct 2012

Media houses fail to popularise national anthem

Media houses fail to popularise national anthem

Walter Wafula 8 Oct 2012

CEO of WIOCC gets listed in the 2012 GTB Power 100 listing

CEO of WIOCC gets listed in the 2012 GTB Power 100 listing

3 Oct 2012

MultiChoice Uganda's channels on the move

MultiChoice Uganda's channels on the move

Walter Wafula 2 Oct 2012

Bloomberg calls for freelance journos

Bloomberg calls for freelance journos

2 Oct 2012

UCC revises set-top boxes requirements

Jude Bukenya 1 Oct 2012

Loeries 2012 winners: The Rest of Africa & the Middle East

Loeries 2012 winners: The Rest of Africa & the Middle East

27 Sep 2012

Canon launches filmmaking clubs in Kenya

Canon launches filmmaking clubs in Kenya

26 Sep 2012

What trends will take African tech to the next level?

Gareth Knight 25 Sep 2012

More news

Millward Brown's Futures Group: Top 10 emerging digital, media trends for 2013

Millward Brown's Futures Group: Top 10 emerging digital, media trends for 2013

7 Jan 2013

Be fair in your reporting, leaders tell media

Wesonga Ochieng and Philip Mbaji 19 Dec 2012

Kenya artist wins 2012 Prince Claus Prize

Kenya artist wins 2012 Prince Claus Prize

18 Dec 2012

African News Innovation Challenge winners announced

African News Innovation Challenge winners announced

29 Nov 2012

African Press Review 27 November 2012

Michael Fitzpatrick 28 Nov 2012

Pay TV subscribers get rewarded

Pay TV subscribers get rewarded

Walter Wafula 22 Nov 2012

African Market Momentum: insights, obstacles and opportunities

African Market Momentum: insights, obstacles and opportunities

22 Nov 2012

Restless City wins at Nile Film Festival

Restless City wins at Nile Film Festival

21 Nov 2012

Alcatel-Lucent, Smile partner to expand availability of 4G services

19 Nov 2012

Kenya PR firm awarded for social media campaign

Carole Kimutai 16 Nov 2012

Just published: Dynamic Media Market in Kenya

9 Nov 2012

NTV tops social media use in Uganda

NTV tops social media use in Uganda

Walter Wafula 9 Nov 2012

All set for 2012 PRAU Excellence Awards

All set for 2012 PRAU Excellence Awards

Walter Wafula 6 Nov 2012

Nairobi Half Life with Mugambi Nthinga

Nairobi Half Life with Mugambi Nthinga

Carole Kimutai: @CaroleKimutai 2 Nov 2012

Nairobi Half Life with Tosh Gitonga

Nairobi Half Life with Tosh Gitonga

Carole Kimutai: @CaroleKimutai 1 Nov 2012

DUO expands footprint into Nigeria, Kenya

DUO expands footprint into Nigeria, Kenya

30 Oct 2012

Telesis Tanzania gets help with 4G LTE mobile broadband service

30 Oct 2012

Digital pay TV eyes more Kenyan towns

Digital pay TV eyes more Kenyan towns

Carole Kimutai: @CaroleKimutai 22 Oct 2012

[Executive Check] Ad agencies ought to be intimate with clients to thrive

[Executive Check] Ad agencies ought to be intimate with clients to thrive

Walter Wafula 15 Oct 2012

Mobile users choose internet browsing over making calls

10 Oct 2012

Côte Ouest announces first production, Inspector First Class

Côte Ouest announces first production, Inspector First Class

9 Oct 2012

Growth in advertising boots Vision Group performance

Walter Wafula 9 Oct 2012

Media houses fail to popularise national anthem

Media houses fail to popularise national anthem

Walter Wafula 8 Oct 2012

CEO of WIOCC gets listed in the 2012 GTB Power 100 listing

CEO of WIOCC gets listed in the 2012 GTB Power 100 listing

3 Oct 2012

MultiChoice Uganda's channels on the move

MultiChoice Uganda's channels on the move

Walter Wafula 2 Oct 2012

Bloomberg calls for freelance journos

Bloomberg calls for freelance journos

2 Oct 2012

UCC revises set-top boxes requirements

Jude Bukenya 1 Oct 2012

Loeries 2012 winners: The Rest of Africa & the Middle East

Loeries 2012 winners: The Rest of Africa & the Middle East

27 Sep 2012

Canon launches filmmaking clubs in Kenya

Canon launches filmmaking clubs in Kenya

26 Sep 2012

What trends will take African tech to the next level?

Gareth Knight 25 Sep 2012

Educate public on 3rd Generation Rights, press urged

20 Sep 2012

[Executive Check] Inspire Africa magazine's plans for Africa

[Executive Check] Inspire Africa magazine's plans for Africa

Walter Wafula 20 Sep 2012

Right to Information Act could benefit many

Issa Yussuf 19 Sep 2012

Young Somali journalist murdered

18 Sep 2012

SEACOM joins AMS-IX reselling program

SEACOM joins AMS-IX reselling program

18 Sep 2012

Editors get opportunity to better understand oil, gas industries

Editors get opportunity to better understand oil, gas industries

Walter Wafula 12 Sep 2012

Kenyan gov't embraces open source

Duncan McLeod: @mcleodd 10 Sep 2012

Judge strikes out Museum Hill billboards case

6 Sep 2012

Three journos held since 2001 die in Eritrea prison camp

6 Sep 2012

Tanzanian journalist killed in political rally

6 Sep 2012