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Source: © 123rf The number of people living alone has grown steadily over the past few decades. Brands have a real opportunity to target this audience

Marketers optimistic as Warc forecasts global ad spend of $1.15tr in 2025

Source: © Cottonbro Studio There is uncertainty for advertisers on TikTok as the platform's future hangs in the balance with Trump’s return to power

Uncertainty for TikTok advertisers with Trump’s return to power

Source: © Cottonbro Studio There is uncertainty for advertisers on TikTok as the platform's future hangs in the balance with Trump’s return to power

Uncertainty for TikTok advertisers with Trump’s return to power

8 Nov 2024

Lidl's global holiday campaign was created by BBDO Germany and its chief creative officer, South African-born Jonathan Deeb and Academy Award-winning filmmaker Tom Hooper (Image supplied)

BBDO Germany's 6 minute brand film for Lidl's global holiday campaign

6 Nov 2024

More news

Team TBWA\Hunt\Lascaris with their Gold Lion at Cannes Lions 2018.

"Brands: Get ahead of a problem that matters to consumers" - Pete Khoury

Leigh Andrews 29 Jun 2018

BBM and Eskimi partner in Nigeria

BBM and Eskimi partner in Nigeria

20 Jun 2018

Heineken Nigeria campaign with Shazam.

'Connected packaging' leverages World Cup

15 Jun 2018

How data and content is powering marketing innovation in Africa

How data and content is powering marketing innovation in Africa

Cathy Ibal 8 Jun 2018

Tham Khai Meng, chief creative officer, The Ogilvy Group and John Seifert, chief executive, The Ogilvy Group. © .

Ogilvy announces new chapter

5 Jun 2018

Kwese TV secures top brands for world cup sponsorships

Kwese TV secures top brands for world cup sponsorships

30 May 2018

The most admired African brands announced

The most admired African brands announced

28 May 2018

Swati Bhattacharya, Nicolas Courant, Sebastian Padilla and Fabian Frese. Images supplied.

Jury presidents for Loeries 2018 announced

17 May 2018

#OneShow2018: SA EXCLUSIVE with Burger King!

Ann Nurock 16 May 2018

#AfricaMonth: Africa's youth are living in a time of renaissance

#AfricaMonth: Africa's youth are living in a time of renaissance

Natasha Omokhodion-Banda 15 May 2018

Duke's YPO Africa campaign drives membership on African continent

Duke's YPO Africa campaign drives membership on African continent

Duke Advertising 14 May 2018

Kevin Swanepoel, CEO of The One Club for Creativity.

#OneShow2018: Better representation across the board

Ann Nurock 8 May 2018

PF Jones/SABC1.

Favourite African adverts - Wes Phelan

8 May 2018

How a better understanding of the seven ages of appetite could help us stay healthy

How a better understanding of the seven ages of appetite could help us stay healthy

Alex Johnstone 7 May 2018

Mbithi Masya, film director at Fat Rain Films, Kenya.

Celebrating African storytelling and craft

Louise Marsland 26 Apr 2018

LIA and Gorilla Doctors announce new global competition

LIA and Gorilla Doctors announce new global competition

23 Apr 2018

Ciclope Africa shone a light on local craft work

Ciclope Africa shone a light on local craft work

Louise Marsland 20 Apr 2018

(c) Ventsislav Bratovanov -

The line between news and advertising is blurring, according to study

20 Apr 2018

CoinAfrique app makes its mark in francophone Africa

CoinAfrique app makes its mark in francophone Africa

19 Apr 2018

Philip Thomas, Ascential Events CEO and chairman-elect of Cannes Lions.

CMO Growth Council launched by Cannes Lions and ANA

17 Apr 2018

Classifieds app raises funding to expand in Africa

Classifieds app raises funding to expand in Africa

13 Apr 2018

Why and how to add ephemeral content to your marketing strategy

Leigh Andrews 12 Apr 2018

All the Ciclope Africa 2018 winners

All the Ciclope Africa 2018 winners

11 Apr 2018

SA adman feared abducted in Rwanda

SA adman feared abducted in Rwanda

29 Mar 2018

Zeitz MOCAA Museum, Cape Town, South Africa.

Ciclope Africa deadline extended

19 Mar 2018

Facebook launches Trip Consideration tool

Facebook launches Trip Consideration tool

14 Mar 2018

Gordon Ray and Jacques Burger of M&C Saatchi Abel.

M&C Saatchi Abel on the power of creativity to change the world

Leigh Andrews 9 Mar 2018

#DigitalSummit2018: Championing diversity in digital

#DigitalSummit2018: Championing diversity in digital

Jessica Tennant 5 Mar 2018

Loeries Africa Middle East partners with AB InBev Africa on creative networking function in Nigeria

Loeries Africa Middle East partners with AB InBev Africa on creative networking function in Nigeria

Loeries 5 Mar 2018

Human rights activist Annie Raman on Fort Review.

#FortReview: "How creativity can save lives when put to good use" - Annie Raman

Leigh Andrews 1 Mar 2018

More news

Team TBWA\Hunt\Lascaris with their Gold Lion at Cannes Lions 2018.

"Brands: Get ahead of a problem that matters to consumers" - Pete Khoury

Leigh Andrews 29 Jun 2018

BBM and Eskimi partner in Nigeria

BBM and Eskimi partner in Nigeria

20 Jun 2018

Heineken Nigeria campaign with Shazam.

'Connected packaging' leverages World Cup

15 Jun 2018

How data and content is powering marketing innovation in Africa

How data and content is powering marketing innovation in Africa

Cathy Ibal 8 Jun 2018

Tham Khai Meng, chief creative officer, The Ogilvy Group and John Seifert, chief executive, The Ogilvy Group. © .

Ogilvy announces new chapter

5 Jun 2018

Kwese TV secures top brands for world cup sponsorships

Kwese TV secures top brands for world cup sponsorships

30 May 2018

The most admired African brands announced

The most admired African brands announced

28 May 2018

Swati Bhattacharya, Nicolas Courant, Sebastian Padilla and Fabian Frese. Images supplied.

Jury presidents for Loeries 2018 announced

17 May 2018

#OneShow2018: SA EXCLUSIVE with Burger King!

Ann Nurock 16 May 2018

#AfricaMonth: Africa's youth are living in a time of renaissance

#AfricaMonth: Africa's youth are living in a time of renaissance

Natasha Omokhodion-Banda 15 May 2018

Duke's YPO Africa campaign drives membership on African continent

Duke's YPO Africa campaign drives membership on African continent

Duke Advertising 14 May 2018

Kevin Swanepoel, CEO of The One Club for Creativity.

#OneShow2018: Better representation across the board

Ann Nurock 8 May 2018

PF Jones/SABC1.

Favourite African adverts - Wes Phelan

8 May 2018

How a better understanding of the seven ages of appetite could help us stay healthy

How a better understanding of the seven ages of appetite could help us stay healthy

Alex Johnstone 7 May 2018

Mbithi Masya, film director at Fat Rain Films, Kenya.

Celebrating African storytelling and craft

Louise Marsland 26 Apr 2018

LIA and Gorilla Doctors announce new global competition

LIA and Gorilla Doctors announce new global competition

23 Apr 2018

Ciclope Africa shone a light on local craft work

Ciclope Africa shone a light on local craft work

Louise Marsland 20 Apr 2018

(c) Ventsislav Bratovanov -

The line between news and advertising is blurring, according to study

20 Apr 2018

CoinAfrique app makes its mark in francophone Africa

CoinAfrique app makes its mark in francophone Africa

19 Apr 2018

Philip Thomas, Ascential Events CEO and chairman-elect of Cannes Lions.

CMO Growth Council launched by Cannes Lions and ANA

17 Apr 2018

Classifieds app raises funding to expand in Africa

Classifieds app raises funding to expand in Africa

13 Apr 2018

Why and how to add ephemeral content to your marketing strategy

Leigh Andrews 12 Apr 2018

All the Ciclope Africa 2018 winners

All the Ciclope Africa 2018 winners

11 Apr 2018

SA adman feared abducted in Rwanda

SA adman feared abducted in Rwanda

29 Mar 2018

Zeitz MOCAA Museum, Cape Town, South Africa.

Ciclope Africa deadline extended

19 Mar 2018

Facebook launches Trip Consideration tool

Facebook launches Trip Consideration tool

14 Mar 2018

Gordon Ray and Jacques Burger of M&C Saatchi Abel.

M&C Saatchi Abel on the power of creativity to change the world

Leigh Andrews 9 Mar 2018

#DigitalSummit2018: Championing diversity in digital

#DigitalSummit2018: Championing diversity in digital

Jessica Tennant 5 Mar 2018

Loeries Africa Middle East partners with AB InBev Africa on creative networking function in Nigeria

Loeries Africa Middle East partners with AB InBev Africa on creative networking function in Nigeria

Loeries 5 Mar 2018

Human rights activist Annie Raman on Fort Review.

#FortReview: "How creativity can save lives when put to good use" - Annie Raman

Leigh Andrews 1 Mar 2018

Mike Archer, creative director, Adwork, Lagos, Nigeria.

How to increase ad spend in Nigeria

Mike Archer 23 Feb 2018

The next step in your marketing? You're probably already using it

The next step in your marketing? You're probably already using it

Adam Howatson 19 Feb 2018

Federico de Nardis,CEO Of GroupM Sub-Saharan Africa.

New CEO for Group M Sub-Saharan Africa

16 Feb 2018

Campaign to raise awareness on migration dangers

Campaign to raise awareness on migration dangers

14 Feb 2018

Unilever threatens to pull ads from 'divisive platforms'

Unilever threatens to pull ads from 'divisive platforms'

13 Feb 2018

Charles Murito, country manager of Google Kenya |

Google Kenya's Charles Murito on digital advertising and the age of assistance

Jessica Tennant 7 Feb 2018

Absolut creative collaboration.

Change the way the internet sees African creativity

6 Feb 2018

Superunion launches as next-generation brand agency

Superunion 24 Jan 2018

It's true what they say; prevention is better than cure

It's true what they say; prevention is better than cure

Thandukwazi Gcabashe 24 Jan 2018

#BizTrends2018: The agencies of the future will be agile

#BizTrends2018: The agencies of the future will be agile

Karabo Denalane 22 Jan 2018

Let's do Biz