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Source: © 123rf The number of people living alone has grown steadily over the past few decades. Brands have a real opportunity to target this audience

Marketers optimistic as Warc forecasts global ad spend of $1.15tr in 2025

Source: © Cottonbro Studio There is uncertainty for advertisers on TikTok as the platform's future hangs in the balance with Trump’s return to power

Uncertainty for TikTok advertisers with Trump’s return to power

8 Nov 2024

Lidl's global holiday campaign was created by BBDO Germany and its chief creative officer, South African-born Jonathan Deeb and Academy Award-winning filmmaker Tom Hooper (Image supplied)

BBDO Germany's 6 minute brand film for Lidl's global holiday campaign

6 Nov 2024

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Commercial TV white spaces give Ghanaian students cheap internet

Commercial TV white spaces give Ghanaian students cheap internet

27 Jan 2015

Political billboards a security threat?

Political billboards a security threat?

22 Jan 2015

How to react when making market research mistakes

How to react when making market research mistakes

Caitlin Stewart, courtesy Ashlan Bonnell 9 Jan 2015

Five struggles of a market researcher

Five struggles of a market researcher

Caitlin Stewart, courtesy Ashlan Bonnell 31 Dec 2014

Take a walk on the wild side

Take a walk on the wild side

15 Dec 2014

Africa-focused RTB platform launches in Nigeria

Africa-focused RTB platform launches in Nigeria

1 Dec 2014

Increased internet access set to boost consumer spend

Increased internet access set to boost consumer spend

19 Sep 2014

2.2 wins Gilbeys Ghana account after three-way pitch

2.2 wins Gilbeys Ghana account after three-way pitch

17 Sep 2014

Advert vetting - Old problems, new challenges

Advert vetting - Old problems, new challenges

2 Sep 2014

Brand Communications appointed to strengthen Azito Energie brand

22 Aug 2014

Nigeria Group Picture:
Cosse Joe Public have offices in Lagos & Abuja Nigeria as well as Accra Ghana.
Left-Right: Onuora Molokwu-COO COSSE TTL; Jayne Okoronkwo-COO MEDIA INTEGRA; Funmi Onabolu-GROUP MD; Yomi Omotehinwa-Creative Director; Kayode Olagesin- CEO TOWNCRIERS

Joe Public grows in Africa

Joe Public 17 Jul 2014

Better days ahead for Nigeria's outdoor ad industry

Better days ahead for Nigeria's outdoor ad industry

Clarkson Eberu 16 Jul 2014

EDGE53 unveils new branding, services

EDGE53 unveils new branding, services

16 May 2014

The Loeries Africa Committee: Yaw Asamoah

The Loeries Africa Committee: Yaw Asamoah

6 May 2014

ZenithOptimedia releases its 'Global Adspend' forecasts

ZenithOptimedia releases its 'Global Adspend' forecasts

9 Apr 2014

Second edition of the Pan-African Summit for Media & Communication

Second edition of the Pan-African Summit for Media & Communication

Cristal Events 26 Mar 2014

'Beyond Retail' for Africa

'Beyond Retail' for Africa

Danette Breitenbach 17 Dec 2013

Oresti Patricios

#PAMRO15: The role of media audience research in emerging markets

Oresti Patricios 26 Sep 2013

The state of the nation: Advertising in Africa

The state of the nation: Advertising in Africa

Staff Reporter 21 Sep 2013

Y&R: I have an agency...

Y&R: I have an agency...

Danette Breitenbach 5 Sep 2013

Cowbell uses South African animator Luma for latest TVC

Cowbell uses South African animator Luma for latest TVC

16 Aug 2013

Nigerian Entertainment Today rolls out first ad campaign

7 Aug 2013

Court urged to restrain implementation of advertising code

Court urged to restrain implementation of advertising code

5 Aug 2013

Aegis Media unveil Baileys new bottle

9 Jul 2013

Awareness campaign, Shuga to reach Nigeria

Awareness campaign, Shuga to reach Nigeria

26 Jun 2013

AdFu partners with Yookos to reach into Africa

14 Jun 2013

Vodacom Nigeria 'invites' interaction with a PocketMedia Changer

Vodacom Nigeria 'invites' interaction with a PocketMedia Changer

23 May 2013

Pierre Odendaal selected for African Cristal Festival jury

Pierre Odendaal selected for African Cristal Festival jury

4 Apr 2013

Get entries in now for Loeries

Get entries in now for Loeries

4 Apr 2013

MTV Base to launch MTV Africa All Stars

MTV Base to launch MTV Africa All Stars

2 Apr 2013

More news

Commercial TV white spaces give Ghanaian students cheap internet

Commercial TV white spaces give Ghanaian students cheap internet

27 Jan 2015

Political billboards a security threat?

Political billboards a security threat?

22 Jan 2015

How to react when making market research mistakes

How to react when making market research mistakes

Caitlin Stewart, courtesy Ashlan Bonnell 9 Jan 2015

Five struggles of a market researcher

Five struggles of a market researcher

Caitlin Stewart, courtesy Ashlan Bonnell 31 Dec 2014

Take a walk on the wild side

Take a walk on the wild side

15 Dec 2014

Africa-focused RTB platform launches in Nigeria

Africa-focused RTB platform launches in Nigeria

1 Dec 2014

Increased internet access set to boost consumer spend

Increased internet access set to boost consumer spend

19 Sep 2014

2.2 wins Gilbeys Ghana account after three-way pitch

2.2 wins Gilbeys Ghana account after three-way pitch

17 Sep 2014

Advert vetting - Old problems, new challenges

Advert vetting - Old problems, new challenges

2 Sep 2014

Brand Communications appointed to strengthen Azito Energie brand

22 Aug 2014

Nigeria Group Picture:
Cosse Joe Public have offices in Lagos & Abuja Nigeria as well as Accra Ghana.
Left-Right: Onuora Molokwu-COO COSSE TTL; Jayne Okoronkwo-COO MEDIA INTEGRA; Funmi Onabolu-GROUP MD; Yomi Omotehinwa-Creative Director; Kayode Olagesin- CEO TOWNCRIERS

Joe Public grows in Africa

Joe Public 17 Jul 2014

Better days ahead for Nigeria's outdoor ad industry

Better days ahead for Nigeria's outdoor ad industry

Clarkson Eberu 16 Jul 2014

EDGE53 unveils new branding, services

EDGE53 unveils new branding, services

16 May 2014

The Loeries Africa Committee: Yaw Asamoah

The Loeries Africa Committee: Yaw Asamoah

6 May 2014

ZenithOptimedia releases its 'Global Adspend' forecasts

ZenithOptimedia releases its 'Global Adspend' forecasts

9 Apr 2014

Second edition of the Pan-African Summit for Media & Communication

Second edition of the Pan-African Summit for Media & Communication

Cristal Events 26 Mar 2014

'Beyond Retail' for Africa

'Beyond Retail' for Africa

Danette Breitenbach 17 Dec 2013

Oresti Patricios

#PAMRO15: The role of media audience research in emerging markets

Oresti Patricios 26 Sep 2013

The state of the nation: Advertising in Africa

The state of the nation: Advertising in Africa

Staff Reporter 21 Sep 2013

Y&R: I have an agency...

Y&R: I have an agency...

Danette Breitenbach 5 Sep 2013

Cowbell uses South African animator Luma for latest TVC

Cowbell uses South African animator Luma for latest TVC

16 Aug 2013

Nigerian Entertainment Today rolls out first ad campaign

7 Aug 2013

Court urged to restrain implementation of advertising code

Court urged to restrain implementation of advertising code

5 Aug 2013

Aegis Media unveil Baileys new bottle

9 Jul 2013

Awareness campaign, Shuga to reach Nigeria

Awareness campaign, Shuga to reach Nigeria

26 Jun 2013

AdFu partners with Yookos to reach into Africa

14 Jun 2013

Vodacom Nigeria 'invites' interaction with a PocketMedia Changer

Vodacom Nigeria 'invites' interaction with a PocketMedia Changer

23 May 2013

Pierre Odendaal selected for African Cristal Festival jury

Pierre Odendaal selected for African Cristal Festival jury

4 Apr 2013

Get entries in now for Loeries

Get entries in now for Loeries

4 Apr 2013

MTV Base to launch MTV Africa All Stars

MTV Base to launch MTV Africa All Stars

2 Apr 2013

Airtel unveils new network campaign

Airtel unveils new network campaign

22 Mar 2013

Eskimi fanclubs exceed one million fans

Eskimi fanclubs exceed one million fans

7 Mar 2013

Afropean advertising agency opens in Ghana

Afropean advertising agency opens in Ghana

13 Feb 2013

[2013 trends] Africa's dynamic markets

[2013 trends] Africa's dynamic markets

Obaika Consulting Team 31 Jan 2013

[2013 trends] Out-of-the-box branding

[2013 trends] Out-of-the-box branding

HKLM Exco Team 31 Jan 2013

[2013 trends] SA's youth trend-o-meter

[2013 trends] SA's youth trend-o-meter

HDI Youth Marketeers Team 31 Jan 2013

[2013 trends] Africa poised for a great future

[2013 trends] Africa poised for a great future

Nandkishor Buty 30 Jan 2013

ICOM+IN appoints Niche IMC in Nigeria

25 Jan 2013

Lagos to host Social Media Week

Lagos to host Social Media Week

23 Jan 2013

Millward Brown's Futures Group: Top 10 emerging digital, media trends for 2013

Millward Brown's Futures Group: Top 10 emerging digital, media trends for 2013

7 Jan 2013

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