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Source: © 123rf Warc research found that while 71% of marketers agreed that their business was ambitious about delivering creative excellence, only 37% of respondents felt their business had the right capabilities to deliver ground-breaking ideas

Warc: Gap between ambition and ability a hurdle to creative effectiveness

Source: © 123rf South Africa's ad market is expected to see 6.0% this year says Warc

Warc: SA's admarket to grow 6%, as global ad investment more than doubles

22 Aug 2024

China's national spirit, Moutai, the world's most valuable spirits brand

1 Aug 2024

Image source: Gallo/Getty Images.

Mobile

Mobile games generates $49bn in revenue in 2019

31 Dec 2019

Effective Use of Tech shortlist announced for Warc Media Awards 2019

Media

Effective Use of Tech shortlist announced for Warc Media Awards 2019

4 Dec 2019

Study examines engagement boosting on platforms

Research

Study examines engagement boosting on platforms

19 Nov 2019

Image credit: Glenn Carstens-Peters on Unsplash.

TV

Egta, The Global TV Group release TV Charter on transparency in ad measurement

21 Oct 2019

Image credit: Mika Baumeister on Unsplash.

Research

Warc, Nielsen collaborate on newly-relaunched Warc Data

1 Oct 2019

Kantar CEO, Eric Salama. Image supplied.

Research

Kantar's Eric Salama discusses the way forward under new owner Bain Capital

Juanita Pienaar 5 Aug 2019

Report shows average of 800 hours spent using mobile internet this year

Mobile

Report shows average of 800 hours spent using mobile internet this year

5 Jul 2019

Global Ad Trends report reveals slowdown in social ad growth

Advertising

Global Ad Trends report reveals slowdown in social ad growth

2 Jul 2019

New report reveals customers want security, service and localised experiences

Research

New report reveals customers want security, service and localised experiences

25 Jun 2019

Global Ad Trends report reveals internet ad formats account for majority of media spend

Research

Global Ad Trends report reveals internet ad formats account for majority of media spend

31 May 2019

Image supplied.

Advertising

2019 AME Report released

23 May 2019

New Wan-Ifra report tackling disinformation around the world

Media

New Wan-Ifra report tackling disinformation around the world

15 May 2019

The most valuable global retail brands for 2019

Research

The most valuable global retail brands for 2019

14 May 2019

Consumer Confidence Survey: Economy again top global concern

Research

Consumer Confidence Survey: Economy again top global concern

9 Nov 2011

Unemployment, inflation worries hit consumer confidence

Research

Unemployment, inflation worries hit consumer confidence

27 Jan 2011

More news

Image source: Gallo/Getty Images.

Marketing & MediaMobile games generates $49bn in revenue in 2019

31 Dec 2019

Effective Use of Tech shortlist announced for Warc Media Awards 2019

Marketing & MediaEffective Use of Tech shortlist announced for Warc Media Awards 2019

4 Dec 2019

Study examines engagement boosting on platforms

Marketing & MediaStudy examines engagement boosting on platforms

19 Nov 2019

Image credit: Glenn Carstens-Peters on Unsplash.

Marketing & MediaEgta, The Global TV Group release TV Charter on transparency in ad measurement

21 Oct 2019

Image credit: Mika Baumeister on Unsplash.

Marketing & MediaWarc, Nielsen collaborate on newly-relaunched Warc Data

1 Oct 2019

Kantar CEO, Eric Salama. Image supplied.

Marketing & MediaKantar's Eric Salama discusses the way forward under new owner Bain Capital

Juanita Pienaar 5 Aug 2019

Report shows average of 800 hours spent using mobile internet this year

Marketing & MediaReport shows average of 800 hours spent using mobile internet this year

5 Jul 2019

Global Ad Trends report reveals slowdown in social ad growth

Marketing & MediaGlobal Ad Trends report reveals slowdown in social ad growth

2 Jul 2019

New report reveals customers want security, service and localised experiences

Marketing & MediaNew report reveals customers want security, service and localised experiences

25 Jun 2019

Global Ad Trends report reveals internet ad formats account for majority of media spend

Marketing & MediaGlobal Ad Trends report reveals internet ad formats account for majority of media spend

31 May 2019

Image supplied.

Marketing & Media2019 AME Report released

23 May 2019

New Wan-Ifra report tackling disinformation around the world

Marketing & MediaNew Wan-Ifra report tackling disinformation around the world

15 May 2019

The most valuable global retail brands for 2019

RetailThe most valuable global retail brands for 2019

14 May 2019

Consumer Confidence Survey: Economy again top global concern

Marketing & MediaConsumer Confidence Survey: Economy again top global concern

9 Nov 2011

Unemployment, inflation worries hit consumer confidence

Marketing & MediaUnemployment, inflation worries hit consumer confidence

27 Jan 2011