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    Source: © 123rf As customer journeys become more complex, creating a more personalised two-way interaction with customers is an increasingly important requirement for brands
    Messaging the preferred method for customers to interact with brands says research
    Source: © LinkedIn Dentsu’s Carat has been appointed to Pernod Ricard's €100m EMEA media planning and buying account
    Dentsu’s Carat wins Pernod Ricard's €100m EMEA media planning and buying account

    7 Jun 2024

    Source: © Cannes Lions the Cannes Lions 2024 has released its first shortlists
    #Cannes2024 : Innovation, Glass and Titanium Shortlists released

    By Danette Breitenbach 4 Jun 2024

    Greg Stuart MMA's new global president and CEO
    Greg Stuart MMA's new global president and CEO

    6 Oct 2010

    Sexy search: Ann Summers UK
    Sexy search: Ann Summers UK

    1 Oct 2010

    Google's new trademark policy is going to hurt
    Google's new trademark policy is going to hurt

      28 Sep 2010

    'Innovation for the sake of innovation, impresses no-one but your peers'

    21 Sep 2010

    Focus on innovation
    Focus on innovation

      20 Sep 2010

    MediaCom is M&M Media Agency of the Year 2010
    MediaCom is M&M Media Agency of the Year 2010

    17 Sep 2010

    CNN enlists top journalism students for iReport initiative
    CNN enlists top journalism students for iReport initiative

    16 Sep 2010

    Good things this way
    Good things this way

    14 Sep 2010

    Content vs context in the pre-Christmas fragrance wars

      10 Sep 2010

    The third B2B Barometer reveals new confidence amongst B2B marketers

    10 Sep 2010

    Google giveth, Google taketh away
    Google giveth, Google taketh away

      9 Sep 2010

    CMO teams up with Planet Oi'
    CMO teams up with Planet Oi'

    6 Sep 2010

    Greenlight comments on ASA powers issue
    Greenlight comments on ASA powers issue

    2 Sep 2010

    Twitter: "Oscar Wilde would have loved it"

      23 Aug 2010

    MMA announces upcoming Mobile Marketing Association Forum EMEA
    MMA announces upcoming Mobile Marketing Association Forum EMEA

    20 Aug 2010

    Naughty Volvo, naughty!
    Naughty Volvo, naughty!

    4 Aug 2010

    SA in YoungGuns top 10 awarded countries of the decade
    SA in YoungGuns top 10 awarded countries of the decade

    4 Aug 2010

    Sustained business recovery on the cards as companies look to re-start investment
    Sustained business recovery on the cards as companies look to re-start investment

    3 Aug 2010

    The BP boss and other language lapses

      28 Jul 2010

    World Cup chocolate wars

      13 Jul 2010

    Cup sponsors recover from competitor 'ambushes'
    Cup sponsors recover from competitor 'ambushes'

      6 Jul 2010

    World Cup's 10 best campaigns
    World Cup's 10 best campaigns

    25 Jun 2010

    Two-thirds of SMEs fail to use search marketing

      24 Jun 2010

    UK consumers can't recognise 2010 sponsors
    UK consumers can't recognise 2010 sponsors

      18 Jun 2010

    Draftfcb sponsors Roger Hatchuel Academy
    Draftfcb sponsors Roger Hatchuel Academy

    4 Jun 2010

    Global sports market speeds up - despite digital race
    Global sports market speeds up - despite digital race

    27 May 2010

    Cream's cream of the crop

    25 May 2010

    Fighting flab through gaming
    Fighting flab through gaming

    21 May 2010

    London 2012 mascots launched to world
    London 2012 mascots launched to world

    21 May 2010

    Radio 'weathers the storm' using innovative marketing

      14 May 2010

    Show more

    More news

    Sexy search: Ann Summers UK
    Sexy search: Ann Summers UK

    1 Oct 2010

    Google's new trademark policy is going to hurt
    Google's new trademark policy is going to hurt

     28 Sep 2010

    'Innovation for the sake of innovation, impresses no-one but your peers'

    21 Sep 2010

    Focus on innovation
    Focus on innovation

     20 Sep 2010

    MediaCom is M&M Media Agency of the Year 2010
    MediaCom is M&M Media Agency of the Year 2010

    17 Sep 2010

    CNN enlists top journalism students for iReport initiative
    CNN enlists top journalism students for iReport initiative

    16 Sep 2010

    Good things this way
    Good things this way

    14 Sep 2010

    Content vs context in the pre-Christmas fragrance wars

     10 Sep 2010

    The third B2B Barometer reveals new confidence amongst B2B marketers

    10 Sep 2010

    Google giveth, Google taketh away
    Google giveth, Google taketh away

     9 Sep 2010

    CMO teams up with Planet Oi'
    CMO teams up with Planet Oi'

    6 Sep 2010

    Greenlight comments on ASA powers issue
    Greenlight comments on ASA powers issue

    2 Sep 2010

    Twitter: "Oscar Wilde would have loved it"

     23 Aug 2010

    MMA announces upcoming Mobile Marketing Association Forum EMEA
    MMA announces upcoming Mobile Marketing Association Forum EMEA

    20 Aug 2010

    Naughty Volvo, naughty!
    Naughty Volvo, naughty!

    4 Aug 2010

    SA in YoungGuns top 10 awarded countries of the decade
    SA in YoungGuns top 10 awarded countries of the decade

    4 Aug 2010

    Sustained business recovery on the cards as companies look to re-start investment
    Sustained business recovery on the cards as companies look to re-start investment

    3 Aug 2010

    The BP boss and other language lapses

     28 Jul 2010

    World Cup chocolate wars

     13 Jul 2010

    Cup sponsors recover from competitor 'ambushes'
    Cup sponsors recover from competitor 'ambushes'

     6 Jul 2010

    World Cup's 10 best campaigns
    World Cup's 10 best campaigns

    25 Jun 2010

    Two-thirds of SMEs fail to use search marketing

     24 Jun 2010

    UK consumers can't recognise 2010 sponsors
    UK consumers can't recognise 2010 sponsors

     18 Jun 2010

    Draftfcb sponsors Roger Hatchuel Academy
    Draftfcb sponsors Roger Hatchuel Academy

    4 Jun 2010

    Global sports market speeds up - despite digital race
    Global sports market speeds up - despite digital race

    27 May 2010

    Cream's cream of the crop

    25 May 2010

    Fighting flab through gaming
    Fighting flab through gaming

    21 May 2010

    London 2012 mascots launched to world
    London 2012 mascots launched to world

    21 May 2010

    Radio 'weathers the storm' using innovative marketing

     14 May 2010

    Show more

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