Research
'Weather-sensitive' products: adjusting price and promotions to increase sales
Xavier Rousset, Octavio Escobar and Régis Chenavaz 1 Dec 2017
More news
Marketing & MediaCMO Council identifies agile brands that have benefitted from opportunities during global lockdown
15 Jun 2020
Marketing & MediaFMCG brands better placed to weather Covid-19 storm - Global Advertising Trends report
30 Mar 2020
Marketing & Media#BFGlobal500: Amazon breaks $200bn mark, still world's most valuable brand
22 Jan 2020
Marketing & MediaKantar's Eric Salama discusses the way forward under new owner Bain Capital
Juanita Pienaar 5 Aug 2019
RetailCardigans and anoraks won't cut it: why there should be more fashion for older men
Ania Sadkowska and Katherine Townsend 20 Apr 2018
Retail'Weather-sensitive' products: adjusting price and promotions to increase sales
Xavier Rousset, Octavio Escobar and Régis Chenavaz 1 Dec 2017
Marketing & MediaFemale millennials are the most confident and ambitious of any female generation
5 Mar 2015
Marketing & MediaGreenlight, Mortgage27 partner to deliver analysis of online search behaviour in the mortgage market
29 Nov 2013
Marketing & MediaUK boutique hotel queries outnumber those in short, long-haul destinations 3:1
8 Oct 2013
Marketing & MediaRetail banking: Mortgages, loans and credit cards top consumer online queries
6 Sep 2013
Marketing & MediaEuropean firms not willing to work with companies that suffer a data breach
10 Jul 2013