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Data & Analytics
Leveraging big data for better business decisions in marketing
Gary Allemann 5 Nov 2015
Exhibitions & Events
[Retail Congress Africa] Woolies director on the push and pull of omni-channel trading
Jessica Taylor 13 Oct 2015
Exhibitions & Events
[Retail Congress Africa] Little to do with channels, much to do with customer obsession
Jessica Taylor 6 Oct 2015
CRM, CX, UX
"Yes, baby, yes!" Faking customer experience almost always ends in separation
Johan Botha 14 Sep 2015
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Marketing & MediaLoyalty programmes - research indicates perceived value of rewards must outweigh cost
28 Oct 2015
Marketing & Media"Yes, baby, yes!" Faking customer experience almost always ends in separation
Johan Botha 14 Sep 2015
Marketing & MediaService with a smile: how a simple gesture could influence customer decision-making
Brandon Bester 2 Sep 2015
Marketing & Media[CEM Africa Summit] Social customer engagement as a social business enabler
Leigh Andrews 29 Jul 2015
Marketing & Media[CEM Africa Summit] Employee satisfaction = customer satisfaction
Leigh Andrews 28 Jul 2015
Marketing & Media[CEM Africa Summit] CEM for the tech-enabled African future
Leigh Andrews 27 Jul 2015