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Marketing & Media Trends

2024 Trends | View newsletter1, newsletter2 | Previous years 2023 1st newsletter | 2023 2nd newsletter | 2022 1st newsletter | 2022 2nd newsletter | 2021 | 2020 | 2019 | eBooks: 2018, 2017, 2016, 2015, 2014, 2013, 2012, 2011, 2010 & 2009

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Source: © 123rf People are increasingly seeking depth, authenticity, and sensory richness in their experiences, aiming to engage with the world in meaningful ways. this is one of five macro trends identified by the Accenture Life Trends 2025 report

5 global macro trends and consumer insights from the Accenture Song's Life Trends 2025 report

#BizTrends2024: Gordon Hooper - AI's impact on South African market research

Trends

#BizTrends2024: Gordon Hooper - AI's impact on South African market research

Gordon Hooper 19 Jan 2024

Albert Makoeng is the head of sales at theSALT. Source: Supplied.

Social Media

#BizTrends2024: The influencer gold rush - amping up budgets by 30%

Albert Makoeng 19 Jan 2024

Source: Supplied. David Adams, chief commercial officer at Payfast.

Trends

#BizTrends2024: Revitalising commerce - tech solutions for financial inclusion

David Adams 18 Jan 2024

Johan Botes, Partner and Head of the Employment & Compensation Practice, Baker McKenzie Johannesburg

Trends

#BizTrends2024: Adapting to change and the growing call for DEI

Johan Botes 18 Jan 2024

Image supplied. Ciaran McKivergan, founder and managing director at 8909 looks at how the migration toward subscription-based social media and AR opportunities is going to make life simultaneously easier and tougher for the creative industry

Advertising

#BizTrends2024: Ciaran McKivergan - The migration toward subscription-based social media and AR opportunities

Ciaran McKivergan 18 Jan 2024

#BizTrends2024: Bronwyn Williams – Techno-optimism not acceleration: How to make friends with machines

Marketing

#BizTrends2024: Bronwyn Williams – Techno-optimism not acceleration: How to make friends with machines

Danette Breitenbach 17 Jan 2024

#BizTrends2024: Here are 4 major education trends in 2024

Trends

#BizTrends2024: Here are 4 major education trends in 2024

Shaun Fuchs 17 Jan 2024

#BizTrends2024: Trends in the small business work landscape for 2024

Trends

#BizTrends2024: Trends in the small business work landscape for 2024

Samantha Coom 17 Jan 2024

Marketing

#BizTrends2024: Adam Byars - 2024 in two words: Culture and authenticity

Adam Byars 17 Jan 2024

#BizTrends2024: Jordan Major - Instead of trying to do everything, do the simple things exceptionally well

Digital

#BizTrends2024: Jordan Major - Instead of trying to do everything, do the simple things exceptionally well

RAPT Creative Agency 17 Jan 2024

#BizTrends2024: Dean Kriel - Macro communications trends, bringing lightheartedness to life

Social Media

#BizTrends2024: Dean Kriel - Macro communications trends, bringing lightheartedness to life

Dean Kriel, RAPT Creative Agency 17 Jan 2024

#BizTrends2024: Looking ahead to the changing landscape of the pre-owned car market in SA

Trends

#BizTrends2024: Looking ahead to the changing landscape of the pre-owned car market in SA

Rikus Blomerus 17 Jan 2024

Source: Supplied. Avsharn Bachoo is the group chief technology director at Afrocentric Group.

Trends

#BizTrends2024: The only constant is change - healthcare technology trends

Avsharn Bachoo 16 Jan 2024

#BizTrends2024: Ndeye Diagne - Africa at a crossroads: Threads of gold

Advertising

#BizTrends2024: Ndeye Diagne - Africa at a crossroads: Threads of gold

Karabo Ledwaba 16 Jan 2024

Source: Supplied. Grant Smee, managing director of Only Realty Property Group.

Trends

#BizTrends2024: Lifestyle-focused buying surges in small towns, while distressed sales create bargain opportunities

Grant Smee 16 Jan 2024

#BizTrends2024: How increased range will help drive electrification…and other EV trends

Trends

#BizTrends2024: How increased range will help drive electrification…and other EV trends

Greg Maruszewski 16 Jan 2024

Pabi Mogosetsi, founder and MD of EB Koach

Trends

#BizTrends2024: Navigating the HR landscape to thrive in 2024

Pabi Mogosetsi 16 Jan 2024

Rui Lopes, animal welfare specialist and Equity Principal & Head of Africa Relations at Lopes Attorneys

Trends

#BizTrends2024: Animal welfare laws and regulation - what we can expect in 2024

Rui Lopes and Michael Jenkins 16 Jan 2024

#BizTrends2024: The future of wellness: you are what you eat, sleep and move

Trends

#BizTrends2024: The future of wellness: you are what you eat, sleep and move

Márcia Eugénio 16 Jan 2024

Dina Biagio, Partner & Patent Attorney, Spoor & Fisher

Trends

#BizTrends2024: Shaping the future of IP law in 2024 and beyond

Dina Biagio 16 Jan 2024

Image supplied. Musa Kalenga, group CEO, The Brave Group says don’t be scared for 2024; be excited as marketing, advertising, and technology intertwine

Marketing

#BizTrends2024: Musa Kalenga's five “techolutions” for 2024

Musa Kalenga 16 Jan 2024

Veronica Moleele is the CEO of Penquin. Source: Supplied.

Social Media

#BizTrends2024: Inclusive marketing takes centre stage

Veronica Moleele 16 Jan 2024

Brian Eagar, founder and group CEO of TowerStone

Trends

#BizTrends2024: One leadership imperative for success in 2024 and beyond

Brian Eagar 15 Jan 2024

#BizTrends2024: Dali Tembo – Culture: redefining the African narrative

Marketing

#BizTrends2024: Dali Tembo – Culture: redefining the African narrative

Danette Breitenbach 15 Jan 2024

#BizTrends2024: FMCGs to prioritise packaging in 2024 or run the risk of losing customers

Trends

#BizTrends2024: FMCGs to prioritise packaging in 2024 or run the risk of losing customers

Gisela Kruger 15 Jan 2024

Chloë Loubser, knowledge and learning lawyer in Bowmans’ Cape Town office Employment and Benefits Practice

Trends

#BizTrends2024: Key legislative developments and their impact on employment

Chloë Loubser 15 Jan 2024

#BizTrends2024: Beyond the plate - the next wave of culinary evolution

Trends

#BizTrends2024: Beyond the plate - the next wave of culinary evolution

Renate Singh 15 Jan 2024

#BizTrends2024: César Vacchiano - Sustainbility and DE&I will gain relevance

Marketing

#BizTrends2024: César Vacchiano - Sustainbility and DE&I will gain relevance

César Vacchiano 15 Jan 2024

Cheryl Reddy is the CEO of Eclipse Communications. Source: Supplied.

PR & Communications

#BizTrends2024: 4 communication sweet spots for 2024

Cheryl Reddy 15 Jan 2024

#BizTrends2024: The 3 biggest challenges predicted to face the education sector in 2024

Trends

#BizTrends2024: The 3 biggest challenges predicted to face the education sector in 2024

Paul Esterhuizen 12 Jan 2024

More news

#BizTrends2024: Gordon Hooper - AI's impact on South African market research

Marketing & Media#BizTrends2024: Gordon Hooper - AI's impact on South African market research

Gordon Hooper 19 Jan 2024

Albert Makoeng is the head of sales at theSALT. Source: Supplied.

Marketing & Media#BizTrends2024: The influencer gold rush - amping up budgets by 30%

Albert Makoeng 19 Jan 2024

Source: Supplied. David Adams, chief commercial officer at Payfast.

Finance#BizTrends2024: Revitalising commerce - tech solutions for financial inclusion

David Adams 18 Jan 2024

Johan Botes, Partner and Head of the Employment & Compensation Practice, Baker McKenzie Johannesburg

Legal#BizTrends2024: Adapting to change and the growing call for DEI

Johan Botes 18 Jan 2024

Image supplied. Ciaran McKivergan, founder and managing director at 8909 looks at how the migration toward subscription-based social media and AR opportunities is going to make life simultaneously easier and tougher for the creative industry

Marketing & Media#BizTrends2024: Ciaran McKivergan - The migration toward subscription-based social media and AR opportunities

Ciaran McKivergan 18 Jan 2024

#BizTrends2024: Bronwyn Williams – Techno-optimism not acceleration: How to make friends with machines

Marketing & Media#BizTrends2024: Bronwyn Williams – Techno-optimism not acceleration: How to make friends with machines

Danette Breitenbach 17 Jan 2024

#BizTrends2024: Here are 4 major education trends in 2024

Education#BizTrends2024: Here are 4 major education trends in 2024

Shaun Fuchs 17 Jan 2024

#BizTrends2024: Trends in the small business work landscape for 2024

Entrepreneurship#BizTrends2024: Trends in the small business work landscape for 2024

Samantha Coom 17 Jan 2024

Marketing & Media#BizTrends2024: Adam Byars - 2024 in two words: Culture and authenticity

Adam Byars 17 Jan 2024

#BizTrends2024: Jordan Major - Instead of trying to do everything, do the simple things exceptionally well

Marketing & Media#BizTrends2024: Jordan Major - Instead of trying to do everything, do the simple things exceptionally well

RAPT Creative Agency 17 Jan 2024

#BizTrends2024: Dean Kriel - Macro communications trends, bringing lightheartedness to life

Marketing & Media#BizTrends2024: Dean Kriel - Macro communications trends, bringing lightheartedness to life

Dean Kriel, RAPT Creative Agency 17 Jan 2024

#BizTrends2024: Looking ahead to the changing landscape of the pre-owned car market in SA

Automotive#BizTrends2024: Looking ahead to the changing landscape of the pre-owned car market in SA

Rikus Blomerus 17 Jan 2024

Source: Supplied. Avsharn Bachoo is the group chief technology director at Afrocentric Group.

Healthcare#BizTrends2024: The only constant is change - healthcare technology trends

Avsharn Bachoo 16 Jan 2024

#BizTrends2024: Ndeye Diagne - Africa at a crossroads: Threads of gold

Marketing & Media#BizTrends2024: Ndeye Diagne - Africa at a crossroads: Threads of gold

Karabo Ledwaba 16 Jan 2024

Source: Supplied. Grant Smee, managing director of Only Realty Property Group.

Property#BizTrends2024: Lifestyle-focused buying surges in small towns, while distressed sales create bargain opportunities

Grant Smee 16 Jan 2024

#BizTrends2024: How increased range will help drive electrification…and other EV trends

Automotive#BizTrends2024: How increased range will help drive electrification…and other EV trends

Greg Maruszewski 16 Jan 2024

Pabi Mogosetsi, founder and MD of EB Koach

HR & Management#BizTrends2024: Navigating the HR landscape to thrive in 2024

Pabi Mogosetsi 16 Jan 2024

Rui Lopes, animal welfare specialist and Equity Principal & Head of Africa Relations at Lopes Attorneys

Legal#BizTrends2024: Animal welfare laws and regulation - what we can expect in 2024

Rui Lopes and Michael Jenkins 16 Jan 2024

#BizTrends2024: The future of wellness: you are what you eat, sleep and move

Lifestyle#BizTrends2024: The future of wellness: you are what you eat, sleep and move

Márcia Eugénio 16 Jan 2024

Dina Biagio, Partner & Patent Attorney, Spoor & Fisher

Legal#BizTrends2024: Shaping the future of IP law in 2024 and beyond

Dina Biagio 16 Jan 2024

Image supplied. Musa Kalenga, group CEO, The Brave Group says don’t be scared for 2024; be excited as marketing, advertising, and technology intertwine

Marketing & Media#BizTrends2024: Musa Kalenga's five “techolutions” for 2024

Musa Kalenga 16 Jan 2024

Veronica Moleele is the CEO of Penquin. Source: Supplied.

Marketing & Media#BizTrends2024: Inclusive marketing takes centre stage

Veronica Moleele 16 Jan 2024

Brian Eagar, founder and group CEO of TowerStone

HR & Management#BizTrends2024: One leadership imperative for success in 2024 and beyond

Brian Eagar 15 Jan 2024

#BizTrends2024: Dali Tembo – Culture: redefining the African narrative

Marketing & Media#BizTrends2024: Dali Tembo – Culture: redefining the African narrative

Danette Breitenbach 15 Jan 2024

#BizTrends2024: FMCGs to prioritise packaging in 2024 or run the risk of losing customers

ESG & Sustainability#BizTrends2024: FMCGs to prioritise packaging in 2024 or run the risk of losing customers

Gisela Kruger 15 Jan 2024

Chloë Loubser, knowledge and learning lawyer in Bowmans’ Cape Town office Employment and Benefits Practice

Legal#BizTrends2024: Key legislative developments and their impact on employment

Chloë Loubser 15 Jan 2024

#BizTrends2024: Beyond the plate - the next wave of culinary evolution

Lifestyle#BizTrends2024: Beyond the plate - the next wave of culinary evolution

Renate Singh 15 Jan 2024

#BizTrends2024: César Vacchiano - Sustainbility and DE&I will gain relevance

Marketing & Media#BizTrends2024: César Vacchiano - Sustainbility and DE&I will gain relevance

César Vacchiano 15 Jan 2024

Cheryl Reddy is the CEO of Eclipse Communications. Source: Supplied.

Marketing & Media#BizTrends2024: 4 communication sweet spots for 2024

Cheryl Reddy 15 Jan 2024

#BizTrends2024: Mike Saunders - The tension between technology and humanity

Marketing & Media#BizTrends2024: Mike Saunders - The tension between technology and humanity

Danette Breitenbach 12 Jan 2024

#BizTrends2024: Top 10 travel trends for 2024

Tourism & Travel#BizTrends2024: Top 10 travel trends for 2024

Martin Wiest 12 Jan 2024

#BizTrends2024: Matthew van der Valk - 4 trends that will influence consumer spending

Marketing & Media#BizTrends2024: Matthew van der Valk - 4 trends that will influence consumer spending

Matthew van der Valk 12 Jan 2024

#BizTrends2024: The 3 biggest challenges predicted to face the education sector in 2024

Education#BizTrends2024: The 3 biggest challenges predicted to face the education sector in 2024

Paul Esterhuizen 12 Jan 2024

Hanno Botha says we need to balance a human centered approach with AI. Source: Supplied.

Marketing & Media#BizTrends2024: AI will fully transform the marketing industry, says Ford SA's Hanno Botha

Hanno Botha 12 Jan 2024

Harry Welby-Cooke - ActionCoach SA

HR & Management#BizTrends2024: The four undeniables – people, money, time and mindset

Harry Welby-Cooke 11 Jan 2024

Source: Supplied. Kagiso Tloubatla, the co-founder of SV Capital.

Finance#BizTrends2024: Diversify, grow, impact - the fractional ownership investment trend

Kagiso Tloubatla 11 Jan 2024

#BizTrends2024: Nicola Cooper – The rise of African music and fashion globally continues

Marketing & Media#BizTrends2024: Nicola Cooper – The rise of African music and fashion globally continues

Danette Breitenbach 11 Jan 2024

#BizTrends2024: Jacques Du Bruyn - Gamification in digital marketing

Marketing & Media#BizTrends2024: Jacques Du Bruyn - Gamification in digital marketing

Jacques Du Bruyn 11 Jan 2024

#BizTrends2024: Key supply chain trends set to transform businesses

Logistics & Transport#BizTrends2024: Key supply chain trends set to transform businesses

MJ Schoemaker 11 Jan 2024

Nilesh Hansjee is a business analyst at Marketing Intelligence Hub. Source: Supplied.

Marketing & Media#BizTrends2024: A peek into the marketing crystal ball

Nilesh Hansjee 11 Jan 2024