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Source: © 123rf Warc research found that while 71% of marketers agreed that their business was ambitious about delivering creative excellence, only 37% of respondents felt their business had the right capabilities to deliver ground-breaking ideas

Warc: Gap between ambition and ability a hurdle to creative effectiveness

Source: © 123rf South Africa's ad market is expected to see 6.0% this year says Warc

Warc: SA's admarket to grow 6%, as global ad investment more than doubles

22 Aug 2024

China's national spirit, Moutai, the world's most valuable spirits brand

1 Aug 2024

Source:

Research

Voice assistant transaction values to hit $19,4bn by 2023

3 Aug 2021

Source:

Research

Warc details Advertising Trends report 2021/2022

13 Jul 2021

Global Diversity, Equity and Inclusion Census extended

Research

Global Diversity, Equity and Inclusion Census extended

2 Jul 2021

Source:

D&AD Awards

D&AD 2021 social media trends

Ashleigh Burton 14 Jun 2021

Euromonitor identifies 6 cannabis consumer archetypes

Research

Euromonitor identifies 6 cannabis consumer archetypes

21 Apr 2021

Credit: Getty

Research

Consumers spent $900bn more at online retailers globally in 2020

14 Apr 2021

2020 digital holiday sales climb to $1.1tn globally - Salesforce

E-commerce

2020 digital holiday sales climb to $1.1tn globally - Salesforce

13 Jan 2021

Research

New report shows brand leaders face big challenges aligning marketing and comms teams

17 Sep 2020

Gustavo via Pexels

Research

Global consumers ease back into in-store shopping - report

4 Sep 2020

Research

1 in 4 consumers tried a new brand during pandemic - global report

12 Aug 2020

Warc releases the 2020 Effective Social Strategy Report

Research

Warc releases the 2020 Effective Social Strategy Report

21 Jul 2020

Image supplied.

Research

New Brand Love Story 2020 report reveals the world's most loved brands

19 Jun 2020

Photo by rupixen.com on .

Research

CMO Council identifies agile brands that have benefitted from opportunities during global lockdown

15 Jun 2020

Consumer markets under pressure in 2020

Research

Consumer markets under pressure in 2020

Camilla Butler 5 Jun 2020

Brian Wieser, global president, Business Intelligence, WPP.

Research

The impact of Covid-19 on global advertising investment [report]

28 May 2020

Photo by Infralist on .

Research

A moment of reckoning for business

Jordan Rittenberry 21 May 2020

Forrester forecasts $2.1tn in retail losses globally in 2020

Research

Forrester forecasts $2.1tn in retail losses globally in 2020

7 May 2020

Image credit: freestocks on .

Streaming

Covid-19 causes interest in Netflix to rise by 142%

9 Apr 2020

Joe Stubbs, Interbrand. Image supplied.

Research

Key learnings behind the winning work from the Warc Rankings

8 Apr 2020

Credit: Hanson Lu on .

Advertising

FMCG brands better placed to weather Covid-19 storm - Global Advertising Trends report

30 Mar 2020

Global e-retail transaction values to exceed $4tn by 2024

Research

Global e-retail transaction values to exceed $4tn by 2024

24 Mar 2020

Image source: Gallo/Getty Images.

Research

Global advertising spend set to rise by 7.1% to $660bn in 2020 [report]

27 Feb 2020

Sports sponsorship market to record strongest growth [report]

Research

Sports sponsorship market to record strongest growth [report]

28 Jan 2020

Image source: Gallo/Getty Images.

Research

Marketers anticipate greater privacy regulation in 2020 [report]

27 Jan 2020

Research

#BFGlobal500: Amazon breaks $200bn mark, still world's most valuable brand

22 Jan 2020

Image supplied.

Research

The most challenged brands in 2019 and issues impacting brand perception [infographic]

7 Jan 2020

Image source: Gallo/Getty Images.

Mobile

Mobile games generates $49bn in revenue in 2019

31 Dec 2019

Effective Use of Tech shortlist announced for Warc Media Awards 2019

Media

Effective Use of Tech shortlist announced for Warc Media Awards 2019

4 Dec 2019

Study examines engagement boosting on platforms

Research

Study examines engagement boosting on platforms

19 Nov 2019

Image credit: Glenn Carstens-Peters on Unsplash.

TV

Egta, The Global TV Group release TV Charter on transparency in ad measurement

21 Oct 2019

More news

Source:

RetailVoice assistant transaction values to hit $19,4bn by 2023

3 Aug 2021

Source:

Marketing & MediaWarc details Advertising Trends report 2021/2022

13 Jul 2021

Global Diversity, Equity and Inclusion Census extended

Marketing & MediaGlobal Diversity, Equity and Inclusion Census extended

2 Jul 2021

Source:

Marketing & MediaD&AD 2021 social media trends

Ashleigh Burton 14 Jun 2021

Euromonitor identifies 6 cannabis consumer archetypes

RetailEuromonitor identifies 6 cannabis consumer archetypes

21 Apr 2021

Credit: Getty

RetailConsumers spent $900bn more at online retailers globally in 2020

14 Apr 2021

2020 digital holiday sales climb to $1.1tn globally - Salesforce

Retail2020 digital holiday sales climb to $1.1tn globally - Salesforce

13 Jan 2021

Marketing & MediaNew report shows brand leaders face big challenges aligning marketing and comms teams

17 Sep 2020

Gustavo via Pexels

RetailGlobal consumers ease back into in-store shopping - report

4 Sep 2020

Retail1 in 4 consumers tried a new brand during pandemic - global report

12 Aug 2020

Warc releases the 2020 Effective Social Strategy Report

Marketing & MediaWarc releases the 2020 Effective Social Strategy Report

21 Jul 2020

Image supplied.

Marketing & MediaNew Brand Love Story 2020 report reveals the world's most loved brands

19 Jun 2020

Photo by rupixen.com on .

Marketing & MediaCMO Council identifies agile brands that have benefitted from opportunities during global lockdown

15 Jun 2020

Consumer markets under pressure in 2020

RetailConsumer markets under pressure in 2020

Camilla Butler 5 Jun 2020

Brian Wieser, global president, Business Intelligence, WPP.

Marketing & MediaThe impact of Covid-19 on global advertising investment [report]

28 May 2020

Photo by Infralist on .

Marketing & MediaA moment of reckoning for business

Jordan Rittenberry 21 May 2020

Forrester forecasts $2.1tn in retail losses globally in 2020

RetailForrester forecasts $2.1tn in retail losses globally in 2020

7 May 2020

Image credit: freestocks on .

Marketing & MediaCovid-19 causes interest in Netflix to rise by 142%

9 Apr 2020

Joe Stubbs, Interbrand. Image supplied.

Marketing & MediaKey learnings behind the winning work from the Warc Rankings

8 Apr 2020

Credit: Hanson Lu on .

Marketing & MediaFMCG brands better placed to weather Covid-19 storm - Global Advertising Trends report

30 Mar 2020

Global e-retail transaction values to exceed $4tn by 2024

RetailGlobal e-retail transaction values to exceed $4tn by 2024

24 Mar 2020

Image source: Gallo/Getty Images.

Marketing & MediaGlobal advertising spend set to rise by 7.1% to $660bn in 2020 [report]

27 Feb 2020

Sports sponsorship market to record strongest growth [report]

Marketing & MediaSports sponsorship market to record strongest growth [report]

28 Jan 2020

Image source: Gallo/Getty Images.

Marketing & MediaMarketers anticipate greater privacy regulation in 2020 [report]

27 Jan 2020

Marketing & Media#BFGlobal500: Amazon breaks $200bn mark, still world's most valuable brand

22 Jan 2020

Image supplied.

Marketing & MediaThe most challenged brands in 2019 and issues impacting brand perception [infographic]

7 Jan 2020

Image source: Gallo/Getty Images.

Marketing & MediaMobile games generates $49bn in revenue in 2019

31 Dec 2019

Effective Use of Tech shortlist announced for Warc Media Awards 2019

Marketing & MediaEffective Use of Tech shortlist announced for Warc Media Awards 2019

4 Dec 2019

Study examines engagement boosting on platforms

Marketing & MediaStudy examines engagement boosting on platforms

19 Nov 2019

Image credit: Glenn Carstens-Peters on Unsplash.

Marketing & MediaEgta, The Global TV Group release TV Charter on transparency in ad measurement

21 Oct 2019

Image credit: Mika Baumeister on Unsplash.

Marketing & MediaWarc, Nielsen collaborate on newly-relaunched Warc Data

1 Oct 2019

Kantar CEO, Eric Salama. Image supplied.

Marketing & MediaKantar's Eric Salama discusses the way forward under new owner Bain Capital

Juanita Pienaar 5 Aug 2019

Report shows average of 800 hours spent using mobile internet this year

Marketing & MediaReport shows average of 800 hours spent using mobile internet this year

5 Jul 2019

Global Ad Trends report reveals slowdown in social ad growth

Marketing & MediaGlobal Ad Trends report reveals slowdown in social ad growth

2 Jul 2019

New report reveals customers want security, service and localised experiences

Marketing & MediaNew report reveals customers want security, service and localised experiences

25 Jun 2019

Global Ad Trends report reveals internet ad formats account for majority of media spend

Marketing & MediaGlobal Ad Trends report reveals internet ad formats account for majority of media spend

31 May 2019

Image supplied.

Marketing & Media2019 AME Report released

23 May 2019

New Wan-Ifra report tackling disinformation around the world

Marketing & MediaNew Wan-Ifra report tackling disinformation around the world

15 May 2019

The most valuable global retail brands for 2019

RetailThe most valuable global retail brands for 2019

14 May 2019

European women drive most engagement: Online retail, community websites

Marketing & MediaEuropean women drive most engagement: Online retail, community websites

6 Jul 2012