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Source: © Avid Following a settlement, the details of which have not been disclosed, Unilever has been dropped from the lawsuit by X

Is Elon Musk winning the legal war or losing the ad battle as Unilever and X settleDanette Breitenbach

China's national spirit, Moutai, the world's most valuable spirits brand

1 Aug 2024

Corona Extra reclaims top spot as world's most valuable beer

31 Jul 2024

#MarketingFridays: Tapping into the African consumer

#MarketingFridays: Tapping into the African consumer

12 Oct 2018

Growth in soft drinks expected for sub-Saharan Africa

Growth in soft drinks expected for sub-Saharan Africa

19 Sep 2018

Nike's courageous new ad campaign mixing racial politics with sport will be vindicated

Nike's courageous new ad campaign mixing racial politics with sport will be vindicated

Keith Rathbone 6 Sep 2018

7 ways to create in-store experiences that drive traffic and sales

7 ways to create in-store experiences that drive traffic and sales

Higor Torchia 31 Aug 2018

Nielsen Smartstore: Keeping up with shoppers today and tomorrow

Nielsen Smartstore: Keeping up with shoppers today and tomorrow

Danette Breitenbach 29 Aug 2018

#Loeries2018: Welcome to the hypermarket

#Loeries2018: Welcome to the hypermarket

Angie White 17 Aug 2018

#Apex2018: How to build a global brand with a local insight

Jessica Tennant 26 Jul 2018

Screengrab from .

Budweiser most talked about brand on Twitter during Fifa World Cup

25 Jul 2018

5 expectations of the African millennial consumer

5 expectations of the African millennial consumer

19 Jul 2018

The future of retail: Clicks, bricks and data-driven insights

The future of retail: Clicks, bricks and data-driven insights

Sarah Quinlan 13 Jul 2018

Screenshot, @9GAG via Instagram

KFC South Africa's hilarious World Cup ad hits 9GAG

Andy Walker 5 Jul 2018

How to access Africa's booming FMCG opportunities

How to access Africa's booming FMCG opportunities

Ben Leo 29 Jun 2018

B2B marketing misconceptions, exclusive interview w/ Tom Stein

B2B marketing misconceptions, exclusive interview w/ Tom Stein

Jessica Tennant 15 Jun 2018

Hlukani Pinto, regional marketing manager SSA at Pernod Ricard.

#AfricaMonth: "African consumers are on the rise" - Pernod Ricard

Leigh Andrews 31 May 2018

GDPR: ground zero for a more trusted, secure internet

GDPR: ground zero for a more trusted, secure internet

Bill Buchanan 28 May 2018

#AfricaMonth: Brands and cultural diversity across Africa

#AfricaMonth: Brands and cultural diversity across Africa

Trevor Chueu 25 May 2018

#AfricaMonth: How Shoprite trailblazed trading in Africa

#AfricaMonth: How Shoprite trailblazed trading in Africa

Lauren Hartzenberg 24 May 2018

How a better understanding of the seven ages of appetite could help us stay healthy

How a better understanding of the seven ages of appetite could help us stay healthy

Alex Johnstone 7 May 2018

Empathy - a two-way street in customer service

Empathy - a two-way street in customer service

Wynand Smit 18 Apr 2018

The role of mobile in building brand loyalty

Nicholas Bednall 16 Apr 2018

Nicholas Haralambous

#ECMA18: It's not an apocalypse, it's a retail revolution

Lauren Hartzenberg 26 Mar 2018

Unilever threatens to pull ads from 'divisive platforms'

Unilever threatens to pull ads from 'divisive platforms'

13 Feb 2018

Lee Applbaum, global chief marketing officer, Patrón Spirits International.

#MeettheMarketer: Marketers are relying too heavily on data

Louise Marsland 8 Feb 2018

Four fast ways to maximise in-store promotions

Four fast ways to maximise in-store promotions

Sandra Steenkamp 5 Feb 2018

Africa's consumer goods and retail sectors driven by expanding middle class, tech development

Africa's consumer goods and retail sectors driven by expanding middle class, tech development

1 Feb 2018

#BizTrends2018: The new rules of retail

#BizTrends2018: The new rules of retail

Lauren Hartzenberg 29 Jan 2018

Image supplied.

Trends 2018: Omnichannel is the new normal

Jainita Khatri 25 Jan 2018

Image credit: bruce mars via

Top ten global consumer trends

23 Jan 2018

Nicola Cooper, senior trend analyst and cultural strategist at Nicola Cooper & Associates (NC&A).

#BizTrends2018: Connecting with ever-connected, ever-younger African consumers

Nicola Cooper 10 Jan 2018

#BizTrends2018: Top mobile trends for the 2018 consumer

#BizTrends2018: Top mobile trends for the 2018 consumer

Lynette Hundermark 8 Jan 2018

More news

#MarketingFridays: Tapping into the African consumer

#MarketingFridays: Tapping into the African consumer

12 Oct 2018

Growth in soft drinks expected for sub-Saharan Africa

Growth in soft drinks expected for sub-Saharan Africa

19 Sep 2018

Nike's courageous new ad campaign mixing racial politics with sport will be vindicated

Nike's courageous new ad campaign mixing racial politics with sport will be vindicated

Keith Rathbone 6 Sep 2018

7 ways to create in-store experiences that drive traffic and sales

7 ways to create in-store experiences that drive traffic and sales

Higor Torchia 31 Aug 2018

Nielsen Smartstore: Keeping up with shoppers today and tomorrow

Nielsen Smartstore: Keeping up with shoppers today and tomorrow

Danette Breitenbach 29 Aug 2018

#Loeries2018: Welcome to the hypermarket

#Loeries2018: Welcome to the hypermarket

Angie White 17 Aug 2018

#Apex2018: How to build a global brand with a local insight

Jessica Tennant 26 Jul 2018

Screengrab from .

Budweiser most talked about brand on Twitter during Fifa World Cup

25 Jul 2018

5 expectations of the African millennial consumer

5 expectations of the African millennial consumer

19 Jul 2018

The future of retail: Clicks, bricks and data-driven insights

The future of retail: Clicks, bricks and data-driven insights

Sarah Quinlan 13 Jul 2018

Screenshot, @9GAG via Instagram

KFC South Africa's hilarious World Cup ad hits 9GAG

Andy Walker 5 Jul 2018

How to access Africa's booming FMCG opportunities

How to access Africa's booming FMCG opportunities

Ben Leo 29 Jun 2018

B2B marketing misconceptions, exclusive interview w/ Tom Stein

B2B marketing misconceptions, exclusive interview w/ Tom Stein

Jessica Tennant 15 Jun 2018

Hlukani Pinto, regional marketing manager SSA at Pernod Ricard.

#AfricaMonth: "African consumers are on the rise" - Pernod Ricard

Leigh Andrews 31 May 2018

GDPR: ground zero for a more trusted, secure internet

GDPR: ground zero for a more trusted, secure internet

Bill Buchanan 28 May 2018

#AfricaMonth: Brands and cultural diversity across Africa

#AfricaMonth: Brands and cultural diversity across Africa

Trevor Chueu 25 May 2018

#AfricaMonth: How Shoprite trailblazed trading in Africa

#AfricaMonth: How Shoprite trailblazed trading in Africa

Lauren Hartzenberg 24 May 2018

How a better understanding of the seven ages of appetite could help us stay healthy

How a better understanding of the seven ages of appetite could help us stay healthy

Alex Johnstone 7 May 2018

Empathy - a two-way street in customer service

Empathy - a two-way street in customer service

Wynand Smit 18 Apr 2018

The role of mobile in building brand loyalty

Nicholas Bednall 16 Apr 2018

Nicholas Haralambous

#ECMA18: It's not an apocalypse, it's a retail revolution

Lauren Hartzenberg 26 Mar 2018

Unilever threatens to pull ads from 'divisive platforms'

Unilever threatens to pull ads from 'divisive platforms'

13 Feb 2018

Lee Applbaum, global chief marketing officer, Patrón Spirits International.

#MeettheMarketer: Marketers are relying too heavily on data

Louise Marsland 8 Feb 2018

Four fast ways to maximise in-store promotions

Four fast ways to maximise in-store promotions

Sandra Steenkamp 5 Feb 2018

Africa's consumer goods and retail sectors driven by expanding middle class, tech development

Africa's consumer goods and retail sectors driven by expanding middle class, tech development

1 Feb 2018

#BizTrends2018: The new rules of retail

#BizTrends2018: The new rules of retail

Lauren Hartzenberg 29 Jan 2018

Image supplied.

Trends 2018: Omnichannel is the new normal

Jainita Khatri 25 Jan 2018

Image credit: bruce mars via

Top ten global consumer trends

23 Jan 2018

Nicola Cooper, senior trend analyst and cultural strategist at Nicola Cooper & Associates (NC&A).

#BizTrends2018: Connecting with ever-connected, ever-younger African consumers

Nicola Cooper 10 Jan 2018

#BizTrends2018: Top mobile trends for the 2018 consumer

#BizTrends2018: Top mobile trends for the 2018 consumer

Lynette Hundermark 8 Jan 2018

#BizTrends2018: The in-store experience - an opportunity for brands

#BizTrends2018: The in-store experience - an opportunity for brands

Caroline Currie 8 Jan 2018

A festival of African creativity launched by Absolut

A festival of African creativity launched by Absolut

5 Dec 2017

Brands do not market effectively to women in Africa

Brands do not market effectively to women in Africa

2 Nov 2017

#ShopperMarketing: A winning omni-channel approach

Stefan Abro 26 Oct 2017

South African retail compound annual growth rate.

Phygital: The new retail marketing playground

Jainita Khatri 26 Oct 2017

Charlene Olivier.

#ShopperMarketing: Nobody cares about shopper marketing

Charlene Olivier 25 Oct 2017

#ShopperMarketing: Consumers consider brands for just 10 seconds in store

#ShopperMarketing: Consumers consider brands for just 10 seconds in store

Gill Randall 24 Oct 2017

#ShopperMarketing: The current and future state of retail

#ShopperMarketing: The current and future state of retail

Dave Nemeth 24 Oct 2017

Gateway 'Out the Box' shopper promotion.

#ShopperMarketing: Case study - Gateway Theatre of Shopping

23 Oct 2017

#EntrepreneurMonth: A premium African surf brand with global appeal

Lauren Hartzenberg 17 Oct 2017

Let's do Biz