![Source: © Campaign Live Troy Ruhanen is the global CEO of the newly formed Omnicom Advertising Group (OAG)](https://biz-file.com/c/2408/749361-64x64.jpg?2)
Subscribe to daily business and company news across 19 industries
×![Zara and H&M shore up defences as internet threatens](https://biz-file.com/c/1803/433716-208x117.jpg?2)
![Dolgachov © –](https://biz-file.com/c/1801/425912-208x117.jpg?2)
![Tailoring the customer experience boosts online sales](https://biz-file.com/c/1710/416695-208x117.jpg?2)
Tailoring the customer experience boosts online sales
Michael J. Armstrong and Narongsak (Tek) Thongpapa 31 Oct 2017
![Bucking retailer trend, Starbucks shuts online store](https://biz-file.com/c/1710/413012-208x117.jpg?2)
![China's sharing economy now embraces sex dolls](https://biz-file.com/c/1709/411049-208x117.jpg?2)
![Nike to sell limited number of items on Amazon](https://biz-file.com/c/1707/399718-208x117.jpg?2)
![Ekaterina Glazkova © –](https://biz-file.com/c/1704/389163-208x117.jpg?2)
![Amazon, Flipkart battle in India for e-commerce's 'last frontier'](https://biz-file.com/c/1704/388881-208x117.jpg?2)
More news
![Zara and H&M shore up defences as internet threatens](https://biz-file.com/c/1803/433716-208x117.jpg?2)
![Dolgachov © –](https://biz-file.com/c/1801/425912-208x117.jpg?2)
![Tailoring the customer experience boosts online sales](https://biz-file.com/c/1710/416695-208x117.jpg?2)
Tailoring the customer experience boosts online sales
Michael J. Armstrong and Narongsak (Tek) Thongpapa 31 Oct 2017
![Bucking retailer trend, Starbucks shuts online store](https://biz-file.com/c/1710/413012-208x117.jpg?2)
![China's sharing economy now embraces sex dolls](https://biz-file.com/c/1709/411049-208x117.jpg?2)
![Nike to sell limited number of items on Amazon](https://biz-file.com/c/1707/399718-208x117.jpg?2)
![Ekaterina Glazkova © –](https://biz-file.com/c/1704/389163-208x117.jpg?2)
![Amazon, Flipkart battle in India for e-commerce's 'last frontier'](https://biz-file.com/c/1704/388881-208x117.jpg?2)
![](/res/img/s.gif)