Eurobest 2010 winners announced

2010 Eurobest Grand Prix winners:

• Design Grand Prix: Amsterdam Worldwide, The Netherlands, Tansu Shoe, Onitsuka Tiger
  
• Direct Grand Prix: JWT Italia Milan, Italy, Auditorium, Heineken Beer
  
• Film Grand Prix: Wieden+Kennedy Amsterdam, The Netherlands, Write the Future, Nike
  
• Integrated Grand Prix: No Grand Prix awarded
  
• Interactive Grand Prix: Les 84 Paris, France, Monet 2010, Réunion des musées Nationaux Fabernovel, Claude Monet Exhibition
  
• Media Grand Prix: Bungalow 25 Madrid, Spain, Something has happened in Sietes, Microsoft Windows 7
  
• Mobile Grand Prix: AKQA London, UK, True City, Nike Sportswear
  
• Outdoor Grand Prix: DDB Stockholm, Sweden, The Fun Theory, Volkswagen Sweden =96 Bluemotion Technologies
  
• PR Grand Prix: Bungalow 25 Madrid, Spain, A Village of Experts, Microsoft Windows 7
  
• Print Grand Prix: DDB UK London, Terminator, Toy Story, Speed, Gremlins, King Kong, Back to the Future, Volkswagen Independent Cinema Sponsorship
  
• Promo & Activation Grand Prix: Abbott Mead Vickers BBDO London, UK, Sandwich, PepsiCo - Walkers Crisps
  
• Radio Grand Prix: No Grand Prix awarded
  
• Craft Grand Prix: TBWA\Paris, France, Death Penalty, Amnesty International France, Anti-Capital Punishment Campaign (Film Craft Category)

During the awards, the Eurobest 2010 Festival honoured IKEA for its continued encouragement of creative and unconventional advertising to raise awareness of their brand. Claudia Willvonseder, IKEA's global marketing manager, accepted the award for Advertiser of the Year.

Also announced at the awards Ceremony were the winners of the Young Creatives competition, who were given 48 hours to devise an integrated campaign fitting the brief given by The City of Hamburg to promote Hamburg as a vibrant and creative city for 18-30 year olds from across Europe as a destination to live and work in. Taking Gold was the team from the UK; Alfred Malmros and Alexander Hernesten. Silver went to Hungary and Bronze went to Estonia.

The jury also gave a special commendation to the team from Norway.

Following the awards ceremony was the afterparty, sponsored by SapientNitro, where delegates were able to celebrate and network at the end of the festival.

View all the winners at www.eurobest.com/winners/2010.