NAB's Joint Managing Director, Gill Randall, says: "Our initial Urban Newspapers offerings in Soweto jogged such a consumer demand for localized community news and information, and an associated demand by advertisers, that the rollout of the next eight publications had to be fast-tracked. NAB is expanding to fulfil both client and consumer needs.
Brian Letsogo, NAB, says: "These ten Soweto Urban Newspapers ensure we are catering for all residents and prospective consumers. NAB will reach the identified formal households in Soweto with a total distribution of 322 000 target market-specific community newspapers this year. This enables our clients to access virtually every economically active household in the South Western Township areas for minimum expenditure."
