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Retail News South Africa

Become a specialist with Plascon

To promote its Specialist range, Plascon is distributing a 'Specialist Toolkit' to retailers that will increase consumer awareness and knowledge of the Specialist Range and its products. The Toolkit provides a valuable resource enabling retailers to access product data and to experience them through touch and feel.

The Specialist Toolkit consists of product fact sheets and 'brush outs' of the entire range. In addition to the detailed product datasheets, store planograms are provided, delivering maximum impact through product placement, and the Plascon Specialist Range handbook completes the package.

The current Specialist Range booklet has been updated to include all new products and the Plascon Waterproofing, Plascon Primers and Undercoats ranges are included.

Plascon has added a computer disc containing the information in easy to use software. Supplementary in-store support includes Plascon Floor Paint colour cards, booklets, bunting, posters and shelf branding (shelf defenders, shelf splitters).

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