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#LunchtimeMarketing: Who are loyalty and rewards programmes really designed for?
Kevin Britz and Craig Page-Lee, hosts of Lunchtime Marketing & Leadership every Thursday at 12h00 on www.ebizradio.com asks the question 'Who are loyalty and rewards programmes really designed for?'
![#LunchtimeMarketing: Who are loyalty and rewards programmes really designed for?](https://biz-file.com/c/2203/650096.jpg)
Loyalty and rewards programmes have been around a long while but in today's ever-evolving digital world who are they actually for - the business or the consumer?
Kevin Britz and Craig Page-Lee, hosts of Lunchtime Marketing & Leadership discuss the topic
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