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Food & bev. services News South Africa

Health food chain scores Super 14 sponsorship deal

Kauai has signed individual product sponsorship deals with 25 professional South African rugby players for the duration of the Super 14 tournament that kicks off on the 13 February 2009.
Health food chain scores Super 14 sponsorship deal

Members of the Blue Bulls, Cheetahs, Lions, Sharks and Stormers rugby teams, including icon players Jongi Nokwe, Conrad Jantjes and Beast Matawari, have been selected to receive meal vouchers from the health food company.

“Kauai is a perfect fit for professional athletes,” said Kauai CEO Herman Redelinghuys. “Our convenient, tasty meals are filled with nutrition, free of unhealthy additives and economical. The players are extremely conscious of their health and diet and people look up to them. They are excellent role models and we are pleased to have the guys on board as brand ambassadors for Kauai.”

Now in its 13th year, Kauai has over 84 stores countrywide.

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