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ACA and partners sponsor visit to Planetarium
The learners are from a poverty-stricken informal settlement close to the school and more than 60% of the learners' parents are unemployed. Many live with their grandparents.
In partnership with the AAA School of Advertising, Net#work BBDO, Joe Public and their client Clover, as well as Belle's Patisserie, the Association for Communication and Advertising (ACA) assisted to make the visit to the Planetarium possible.
Opportunity determines success
To assist the school, the ACA stepped in and facilitated sponsorship in the form of entry fees for each learner and their teachers to gain access to the Planetarium as well as lunch packs to ensure that the children not only enjoyed the outing, but also had something substantial to eat for the day too. The real life experience at the Planetarium will go a long way to teaching the learners beyond the theory-based lessons received in the classroom.
"Enabling the young scholars to visit the Planetarium was a fulfilling and worthwhile cause to support," says Odette van der Haar, CEO of the ACA. "I firmly believe that the difference between success and adversity is not wealth, but opportunity; so a big thanks you to all who contributed to make the excursion possible and by the looks of it, the trip was thoroughly enjoyed and much appreciated by the learners and teachers alike."