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Ford sales stable despite challenging start to 2017
Despite Ford's recent vehicle safety recall, sales were up 1.7% on the corresponding month last year, with a total of 6,634 vehicles sold in January 2017. In addition, the company's overall market share ended on 14.5%.
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"We are encouraged by and grateful for the continued customer confidence in the Ford brand and our current range of products, despite the challenges relating to the safety recall announced in January for the 1.6-litre Kuga sold in South Africa in 2013 and 2014," says Gerhard Herselman, general sales manager for Ford Motor Company Sub-Saharan Africa Region.
"Ford is actively addressing the issue of the Kuga 1.6 safety recall, and we are absolutely committed to doing right by our customers in South Africa. We will do what it takes to address customer concerns and maintain confidence in our products and the company," says Herselman.