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4DX cinema opens in Johannesburg
Nu Metro Hyde Park will be relaunched to VIP and media guests at an invite-only event this evening (Wednesday 28 September). Apart from 4DX, all cinemas at Hyde Park now also have premium Scene VIP-status including recliner-seating, personalised service, bars, lounges and more.
4DX offers viewers a multi-sensory experience through 3D visuals on-screen, Dolby 7.1 surround sound as well as effects such as wind, water, smells, moving seats and lightning effects. This transports the viewer to get as close to experiencing the action on-screen as possible.
Films to look out for
All the popular 4DX hits from Nu Metro’s 4DX cinemas in Cape Town and Durban will be screened daily until 6 October. Titles include ‘Ice Age: Collision Course’, ‘The Jungle Book’, ‘Batman v Superman: Dawn of Justice’, ‘Star Wars: The Force Awakens’ and ‘Suicide Squad’.
How it works
The films screened in 4DX are projected in HD/2D and Digital 3D on a silver curved wall-to-wall screen. Its audio system is being upgraded to a Dolby CP750 with 7.1 full surround sound. The Barco projector used in the cinema will now also use an upgraded lamp for brighter picture in both 2D and 3D.
“We had to install a complete new steel floor structure in the 4DX cinema to be able to handle the 0.3G-force the unit moves with; as well as water, air and scent lines. The complete system uses 24 computers (1 in each of the 21 seats, motion PC, monitor PC and screen server). The ‘force’ utilises Servo motors and transducers, and not hydraulics, making the movement much smoother and more active. Following Cape Town and Durban, Johannesburg is now also in for a total new way of watching movies!” explains Johan van Staden, Nu Metro Cinemas: head of technical.
Find out more about Gauteng’s 4DX cinema and South Africa’s first 4DX advertising campaign here.
For more cinema info and to book tickets, call 0861-CINEMA (246362) or go to numetro.co.za