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National motorcycle show to be hosted at Expo Centre
"The opportunity to stage our show at South Africa's premier exhibition venue will be a benefit for both our visitors and our member companies," says Réhann Coetzee, national director of AMiD. "The fact that a huge boat show will be co-hosted on the site at the same time will make Expo Centre a popular destination for not only boat and motorcycle enthusiasts, but also for those with interests in the outdoors and lifestyle activities.
Outdoor areas an advantage
"The nature of this combined exhibition will have strong appeal for related interest groups such as holiday resorts, caravan and trailer manufacturers and service providers to the motorcycle industry. The extensive outdoor areas at Expo Centre lend themselves to experiential activities, such as motorcycle stunt riding as well as test rides on motorcycles and quads."
AMiD has staged shows at a number of venues in Gauteng over the years, but this will be the first time the association will stage an exhibition at Expo Centre that is not linked to an event such as the Johannesburg International Motor Show or Auto Africa.
"The demand for motorcycles for leisure activities is growing, while scooters are attracting more and more commuter buyers," explains Coetzee. "In addition, some of the importers of Chinese-sourced motorcycles, scooters and quads have joined AMiD, which makes our organisation far more representative than in the past."
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