Kia Optima Hybrid wins four Plus X awards

The 131kW D-segment sedan scored top marks in all four categories, with the jury highlighting its modern parallel hybrid system and low 119g/km CO2 emissions, a stylish, dynamic exterior design, the comfortable ergonomic cabin, its exceptional workmanship and its reliability.

Kia has recently upgraded the hybrid sedan for the 2015 model year. The Optima Hybrid now features optimised aerodynamics (with a drag coefficient value of just 0.26), new comfort and infotainment features, and Kia's very latest safety technology - including a radar-based lane change assist system, lane departure warning system with corrective steer control, and an intelligent parking system with rear cross traffic alert, depending on market.

These technologies are just as much part of the standard equipment as the luxurious comfort features which contribute to the Kia Optima Hybrid's exceptional value for money and convenience.

The aim of the Plus X Award is to distinguish outstanding, innovative, high-quality products and to shine a spotlight on them. The cross-industry competition, which took place in 2014 for the 11th time, is the world's leading innovation award for technology, sport and lifestyle products.