Initial ticket sales to see Yeezy perform live at the exclusive and intimate event were in high demand. Golden Circle tickets sold out in a matter of 20 minutes, with the remainder of the tickets being sold out within seven hours. Even before tickets went on sale through Computicket, 500 early-bird tickets were released via an innovative freeTtwitter service created by Castle Lite called "Tweet to Buy". This "ICE" concept allowed consumers to purchase their tickets and pay for them simply by Tweeting, and were sold out in 15 minutes. Tickets are R650 for a standard ticket.
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