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Marketing News South Africa

Deepak Chopra seminar around the corner

On 15 November 2006, Deepak Chopra will redefine the purpose of a business and highlight why the soul of the company is the underlying force behind healthy profits. Over 400 senior-level delegates from the corporate and public sectors all over southern Africa are expected to see and hear how three key loyalty constituencies (employees, customers, and investors) can drive profit and inspire employees to unimaginable success.

The Soul of Leadership programme, being held at the Sandton Convention Centre in Johannesburg, is intended to provide you with the tools that are necessary to prove your own value and your employees' value to the organisation, and ultimately the ingredients for business success.

By keeping employees loyal, customer and investor loyalty will automatically be ensured. Support people's personal lives and they will stay with you.

But there is also another quality: inspirational leadership. Inspiration can allow a company to realise its destiny and achieve its dream. It is more powerful than motivation as motivation can run out of steam; therefore, inspiring success and a sense of purpose is expressing the soul of the business.

No department is better positioned to leverage the business soul than human resources. When selecting employees for our companies we must be careful to hire people with a passion for the business, not just with ambition to climb the corporate ladder, as passion is one of the final stages in the development of relationships. All these reasons combined will ultimately lead a business to success.

As a delegate your attendance at the event could be paramount to driving forward your company's HR function and consequently, drive overall profitability. This event is a forward-thinking learning experience and will help you to:

  • Unlock employee potential and channel energy into your own career advancement
  • Learn specific skills enabling you to become a successful leader in any environment
  • Be inspired and energised to surpass your current capabilities
  • Redefine the purpose and soul of your business by fulfilling the needs of the human spirit
  • Network with the high level decision-makers across various industry sectors.

For more info, go to www.globalleadersevents.com/chopra.

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