Targeted at intelligent, open-minded LSM 8 - 10 women above the age of 25, the magazine is intended to help them their partners on a different level and to enjoy a healthy sexlife.
According to the publishers, all of this will be tastefully done and discretely packaged to avoid younger readers from getting their hands on it.
The content will include informative and practical articles, a question and answer section, advice from experts in the field, and everything about being a women. The magazine will also include a section for men.
Discreetly sized to fit in a handbag; this full colour glossy magazine will have an initial printrun of 30 000 copies.
