New online service, an opportunity to market expertise

All of the material on Convey is pre-screened to ensure that it's focused on business and is informative or educational. Content can be delivered as articles, white papers, reports, podcasts, presentations, webinars, e-books or videos. Convey features an expanding list of providers from hundreds of industries and disciplines.

"Convey creates an opportunity for professionals to market their expertise, develop a following within the marketplace and generate revenue from their content," said Carolyn Bradfield, CEO of Copper Services. "There is a huge demand among speakers, consultants, training groups and associations to independently host their content and potentially monetise it. Individuals and organisations can earn money by offering informative and educational content for sale and letting Convey manage the payment process. There are no fees to post content on Convey but a small percentage of revenue is charged only when content is sold."

The YouTube of business information

Convey users can search for content by topic, industry or keyword, viewing it online or downloading it. They can register for continuing education webinars or participate in live or recorded events. Much of the content on Convey is offered for free, while some is available for purchase using a credit card.

"Convey has been described as the 'YouTube of business information,'" Bradfield added. "There are dozens of sites that mix business with consumer content; however, business professionals don't want to waste time sifting through videos of skateboarding dogs or promotional advertising to find expertise, ideas or continuing education that is relevant to them."

Providers on the Convey platform decide if they want to offer their content for free or for purchase and define how much to charge for it. Providers can customise pricing, offer specialised discounts, develop refund policies and offer free content previews. Convey acts as the merchant to collect and manage all payments.