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ACA and partners sponsor visit to Planetarium

3 Oct 2012

The management team at Mogale Primary School in Mamelodi, Pretoria worked exceptionally hard to raise sponsorship and get their Grade 6 learners to visit the Planetarium in Johannesburg to learn about the planets, stars and solar system as prescribed in their curriculum.

The learners are from a poverty-stricken informal settlement close to the school and more than 60% of the learners' parents are unemployed. Many live with their grandparents.

In partnership with the AAA School of Advertising, Net#work BBDO, Joe Public and their client Clover, as well as Belle's Patisserie, the Association for Communication and Advertising (ACA) assisted to make the visit to the Planetarium possible.

Opportunity determines success

To assist the school, the ACA stepped in and facilitated sponsorship in the form of entry fees for each learner and their teachers to gain access to the Planetarium as well as lunch packs to ensure that the children not only enjoyed the outing, but also had something substantial to eat for the day too. The real life experience at the Planetarium will go a long way to teaching the learners beyond the theory-based lessons received in the classroom.

"Enabling the young scholars to visit the Planetarium was a fulfilling and worthwhile cause to support," says Odette van der Haar, CEO of the ACA. "I firmly believe that the difference between success and adversity is not wealth, but opportunity; so a big thanks you to all who contributed to make the excursion possible and by the looks of it, the trip was thoroughly enjoyed and much appreciated by the learners and teachers alike."