RCA's two day conference will target SA's retail industry CEO's, merchandisers and marketers as well as their communication partners.
"We work extremely closely with South Africa's major retailers and their agencies and felt that the synergies with the RCA vision would make a perfect fit," says NAB Joint Managing Director, Gill Randall. "NAB has always had a solid association with the National Retail Federation (NRF) in the USA through their arm RAMA (Retail Advertising and Marketing Association), so when the opportunity arose to align with the RCA conference, we were very excited."
For more information on the RCA, visit: www.worldretailcongressafrica.com
