Claudelle Naidoo, GroupM SSA CEO: From inclusion to involvement
Claudelle Naidoo
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During blackouts plug in iDrifta for DStv viewing
Stuck in a blackout with nothing to watch, DStv subscribers can view their favourite shows through iDrifta, a plug and play mobile DVB-H receiver exclusively for Apple mobile users. It is portable, lightweight and designed to be simple and intuitive for consumers. It is compatible with iPod 4th generation, iPhone 4/4S/5 and iPad 1/2/3/4* and has a battery life of 3.5 hours.
![During blackouts plug in iDrifta for DStv viewing](https://biz-file.com/c/1307/140575.jpg)
The same channels are available across all DStv Mobile capable devices and subscription is the same, at R49 per month. DStv Premium subscribers pay no additional subscription fee to access DStv Mobile. The recommended retail price of the device is R499 and it is available from MultiChoice service centres, select retail outlets and online stores.
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