Claudelle Naidoo, GroupM SSA CEO: From inclusion to involvement
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Skype flies the coop with mobile handset
Skype will unchain itself from PC-to-PC VoIP calling with the launch of a new mobile handset in a deal with mobile network carrier 3. Allowing VoIP service on a handset is a big risk for any carrier, since letting users chat away using Internet connectivity rather than network minutes could pose a threat to the bottom line. Europe's wireless climate, however, could be the perfect place to experiment.
"Skype is now truly mobile. This handset is incredibly easy to use and lets you make free mobile Skype calls when you are on the move to other Skype users all over the world no matter where they are. It couldn't be simpler -- put Skype in your pocket and make free Skype mobile calls and send free Skype instant messages at the touch of a single Skype button," said Michael van Swaaij, Skype's acting CEO.
The Skypephone goes on sale November 2 from Skype's and 3's Web sites and at 3 Stores in the UK.
Read the full article here.
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