Openads CEO James Bilefield: Publishers need independent solutions
"The industry is generally in great shape with strong growth in ad markets across the globe," said CEO James Bilefield. "However, due to recent industry consolidation, publishers are telling us that there is now more need than ever before for truly independent and reliable solutions dedicated to their needs.
London-based Openads, the developer of a free, open source adserver used by more than 20,000 publishers in 140 countries, announced on July 5 the appointment of James Bilefield as CEO.
Bilefield brings more than 15 years of entrepreneurial, management and media experience to Openads from his work at two top Internet companies, Skype and Yahoo (Nasdaq: YHOO). At Openads, Bilefield will focus on rapidly scaling and enhancing the publisher community, accelerating product development and overseeing the global expansion of the business.
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