Exhibitors and attendees of the ASD/AMD Trade Shows in Las Vegas from 12 - 16 August 2007 will benefit from both companies' combined efforts to bring together the largest concentration of wholesale manufacturers, suppliers and distributors in the US.
"Nielsen Business Media is the leader in their field, and working with them to promote and support this show will provide increased opportunities for the entire general merchandise landscape," said Jason Prescott, CEO of TopTenWholesale®. "The upsides are significant, and fall in line with our mission to provide the most efficient and transparent environment for wholesalers and distributors to conduct business."
As part of the partnership, TopTenWholesale will actively promote and report on the ASD/AMD trade show, posting news and information on its Web properties and e-newsletters. In turn, Nielsen will provide prominent recognition for TopTenWholesale's efforts at the show, such as exhibit space in the Publishers Pavilion and show directory inclusions.
"We feel partnering with TopTenWholesale is a win-win scenario," said George Stewart, Merchandise Group Director for Nielsen Business Media. "Together, we offer a way for exhibitors and buyers to maintain constant communication with all stakeholders in the general merchandise arena - critical for today's fast moving marketplace."
Nielsen Business Media's Merchandise Group is a leading producer of trade shows and publications in the variety, gift and general merchandise industry. The company produces five trade shows annually, in Las Vegas, New York, and Atlantic City, including the variety and general merchandise industry's flagship event, the 8,000-booth ASD/AMD Trade Show Las Vegas.
TopTenWholesale.com is an Internet property of JP Communications, publisher of other vertical search engine and directories, including Wholezilla.com, OffPriceNetwork.com and WholesaleU.com. The company's mission is to be the information superhighway for the general merchandise industry and facilitate sales of wholesale products such as apparel, jewelry and novelties with independent retailers, closeout distributors and online auction dealers.
Source: eMediaWire.com
