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South African PR Landscape Report 2022
As a member of the International Association for the Measurement and Evaluation of Communication (AMEC), Ornico is a firm believer in the Barcelona Principles and is devoted to promoting and educating the SA public relations community on the best practices of measuring the effectiveness of their communications and PR strategies.
For the ninth AMEC Measurement Month (#AMECMM) Ornico is doing more than hosting a PR measurement conversation amongst practitioners across, brands, agencies, and consultancies. This year they are making a commitment to doing research that will aid in driving the SA PR and communications industry forward. Spanning industry research, thought leadership content, and asking uncomfortable questions.
![You can download the 2022 SA PR Landscape Report](https://biz-file.com/c/2211/679527.png)
Industry Insights
The report includes a survey conducted by Ornico where 100 participants who identify as PR practitioners across freelance, consultancy, and direct brand took part over a one month period. The participants were asked over 20 questions that provide a holistic overview of industry dynamics, from inputs to outputs.
Webinar
Last year’s Measurement Month saw Ornico hosting a webinar with Johna Burke (president of AMEC) who took the audience through the ins and outs of the Barcelona Principles 3.0. This year the webinar uncovers how we can push towards getting buy in from a South African context by delving deeper into how and why it is important to evolve how we measure PR strategies and their effectiveness as South African Practitioners.
The webinar features renowned PR Practitioners and PR researchers having a peer-to-peer discussion on the state of PR in South Africa and where its going.
![South African PR Landscape Report 2022](https://biz-file.com/c/2211/679529.png)
Watch the Webinar
- Ornico releases SA social media landscape report 2024 - Now available for download02 Jul 09:42
- SA Social Media Landscape Launch Webinar – 28 June 202425 Jun 10:26
- Ornico unveils financial services insights from 202330 May 11:00
- Provide your insights for the 2024 Social Media Landscape Research16 May 13:12
- Ornico celebrates win at the Global AMEC Awards 202329 Nov 10:05
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