"By registering online, consumers who create lists of dreams stand a chance of having one of these turned into reality," says Hilton Cairns, Willowton Group national marketing manager. Users can also see other people's profiles, find out who shares similar interests and dreams and comment on and rate their lists.
"The website features healthy eating tips, a range of recipes and things you might want to know about the brand. Our message is adopt a health conscious, active lifestyle. The lists that have already been uploaded onto show that people are ready to spice up their lives with life-changing experiences.
"Starting your list is just the first step to a positive change in your life. We hope will encourage others to get out there, enjoy their lives and do the things they have always wanted to do, today."
"We wanted to engage with people on a whole new level for this category and HelloComputer has delivered a digital experience that we're very proud of. We look forward to the feedback," concluded Cairns.
For more information, go to www.nowthatsliving.co.za.
