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South Africa launches Viva Vodka
The new South African vodka, Viva Vodka, has been released in a striking red bottle, with the icon of Africa placed front and centre, packing a visual punch as powerful as the smooth spirit within it.
Manufactured through a carbon-filtered process and then distilled five times over a base of cane, it is set to challenge other vodkas with its attractive price point and quality, delivering all the complexity and subtlety expected from a vodka of this calibre.
With its campaign, 'Live the Moment!', the brand has gone national with its distribution, making it available in all good liquor outlets and selected Pick 'n Pay stores countrywide.
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