The objective of the World Digital Publishing Conference is to give successful revenue-making strategies and ideas for content within the digital media landscape. The two-day event will demonstrate how newspaper companies are making money from citizen journalism, cross-media advertising, web, TV and mobile channels. Buckland's Digital Revenue-Making Innovations topic will focus on how publishers should approach user-generated content (UCG).
Caroline Little, CEO of the Washingtonpost.Newsweek Interactive, US, will be a keynote speaker on 'Monetising Digital Amid Marketplace Challenges'.
Other highlights of the World Digital Publishing Conference programme:
For more information on the programme and speakers, go to www.wan-press.org/digital2008/.
The 2008 Readership Conference, a joint event for editors and publishing executives formerly known as the Editor & Marketeer Conference, will examine how newspapers are exploiting the opportunities of a dynamic multi-media environment to build new audiences in both print and on digital channels.
William Powers, media critic for the US-based National Journal and author of Hamlet's Blackberry: Why Paper is Eternal, will give the keynote address on "The Eternal Power of Print". He will explain why print will endure beyond the digital revolution and remain a part of our private and business lives forever.
The conference will focus on:
The conference will also include the presentation ceremony for the 2008 World Young Reader Prize, sponsored by Norske Skog, the global paper producer, as part of its support for WAN's Newspapers in Education Development Project.
For detailed information on the programme and registration, go to www.wan-press.org/amsterdam2008/.
Register for both events and save 25% on the second registration. Full details at www.wan-press.org.