Described as an ideas-led, media-neutral, integrated and multi-disciplinary agency, Anomaly aims to blur the borders between providing traditional marketing services and working as a business development partner.
Formed in 2004 under the leadership of CEO Carl Johnson and creative director Mike Byrne, its clients range from Converse and Umbro to Sony, and business partnerships with YouTube cosmetics sensation Lauren Luke and maverick chef Eric Ripert, proving creativity and entrepreneurial behaviour are a powerful combination.
Various partners and associates add to the success of Design Indaba - Bizcommunity.com is a media partner, the City of Cape Town is a development partner and Interactive Africa produces it. Other supporters and suppliers include Woolworths, ABSA, DSTV, Grolsch, Jupiter Drawing Room, SAPPI, South African Tourism, Chaywa, One & Only. Associates include Nampak, Anglo Platinum, Cape Town Partnership and Paarl Media.
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