Advertising News South Africa

CDF's best ads for April 2002

The best adverts that appeared during the month of April, as voted by the Creative Directors Forum:

NEWSPAPER
Product: Fanatics
Title of Ad: Burglar
Client: Exclusive Books
Agency: Harrison Human Bates
Creative Director: Gerry Human
Art Director: Roanna Williams
Copywriter: Peter Engelbrecht
Photographer: David Prior
 
 
MAGAZINE
Product: Golf Estate TDI
Title of Ad: TDI Estate
Client: Volkswagen SA
Agency: O&MRST-M (Cape)
Creative Director: Greg Burke
Art Director: David Malan
Copywriter: Wayne Lubbe
Production Company: O&MRST-M Repro
Photographer: Michael Mayersfield

OUTDOOR
Product: Alchoholic Beverage
Title of Ad: Pool Table
Client: Guinness
Agency: Saatchi & Saatchi (SA)
Creative Director: Brett Wild
Art Director: William Hammond
Copywriter: Steve Straw
Production Company: Hue Grey / Hillex Printers
Photographer: Mike Lewis
Illustrator: Grant Linton

TELEVISION/CINEMA
Product: Cell C
Title of Ad: Spinach
Client: Cell C
Agency: Net#work BBDO
Creative Director: Mike Schalit
Art Director: Graeme Jenner / Julian Watt
Copywriter: Graeme Jenner / Julian Watt / Brad Reilly
Production Company: African Motion Picture Company
Audio Engineer: Dave Harris - Cut n Paste

RADIO
No award this month. The following ad placed first, but will not go through to ad of the year.
Product: Coca Cola Light
Title of Ad: Snort
Client: Coca Cola
Agency: Lowe Bull Calvert Pace (Gtng)
Creative Director: Rob McLennan
Copywriter: Catherin Mcpherson / Avalon Dos Santos
Production Company: Sonovision Studios
Audio Engineer: John Burns

You can read CDF Chairman Sandy de Witt's comments and view the ads online at www.voicebank.co.za.

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